#B40641

Closest named color: Raspberry (#B00149). oklch(49.2% 0.194 12.8), rgb(180, 6, 65).

Aa

White text reads best on this color (6.90:1).

About this color

#B40641 is a medium-dark, vivid red. In OKLCH its lightness is 49%, its chroma 0.194 and its hue 13°. Its hue sits on the warm side of the wheel. The nearest named color is Raspberry (#B00149), ΔE 0.017 away. White text reads best on it, at 6.90:1.

Hue familyReds
Lightnessmedium-dark (49%)
Chromavivid (0.194)
Temperaturewarm
Nearest nameRaspberry (#B00149)
Black text3.04:1
White text6.90:1

Values

HEX#B40641
RGBrgb(180, 6, 65)
HSLhsl(340, 94%, 36%)
OKLCHoklch(49.2% 0.194 12.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #B40641 6.90:1 AA Lc -86.6 Fine for body text
Black text on #B40641 3.04:1 AA large text Lc 22.5 Dividers and decoration only
#B40641 text on white 6.90:1 AA Lc 81.5 Fine for body text
#B40641 text on black 3.04:1 AA large text Lc -20.4 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FEF2F3

    oklch(97.1% 0.013 11.5)

  2. Step 100

    100

    #FCE3E5

    oklch(93.7% 0.028 12.1)

  3. Step 200

    200

    #FACCCF

    oklch(88.6% 0.052 13.8)

  4. Step 300

    300

    #F7A8B0

    oklch(81% 0.094 12.7)

  5. Step 400

    400

    #EE7586

    oklch(70.7% 0.149 12.9)

  6. Step 500

    500

    #E54968

    oklch(63.2% 0.192 13)

  7. Step 600

    600

    #D01C50

    oklch(55.6% 0.209 12.7)

  8. Step 700

    700 (this color)

    #B40641

    oklch(49.2% 0.194 12.8)

  9. Step 800

    800

    #921035

    oklch(42.8% 0.161 13.1)

  10. Step 900

    900

    #75192E

    oklch(37.6% 0.126 12.9)

  11. Step 950

    950

    #45111B

    oklch(26.9% 0.08 12.9)

Export this scale for Tailwind in the Tailwind colors tool

#B40641 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4645420.219
Deuteranopia (no green cones)#6E663C0.200
Tritanopia (no blue cones)#C600260.050
Achromatopsia (no color)#5A5A5A0.196

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #B40641

    #B40641

    oklch(49.2% 0.194 12.8)

  • #00706E

    #00706E

    oklch(49.3% 0.084 192.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #B40641

    #B40641

    oklch(49.2% 0.194 12.8)

  • #A41A7E

    #A41A7E

    oklch(49.2% 0.194 342.6)

  • #A23C00

    #A23C00

    oklch(49.3% 0.147 42.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #B40641

    #B40641

    oklch(49.2% 0.194 12.8)

  • #00734F

    #00734F

    oklch(49.1% 0.106 163)

  • #006C87

    #006C87

    oklch(49.3% 0.092 222.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #B40641

    #B40641

    oklch(49.2% 0.194 12.8)

  • #407000

    #407000

    oklch(49.1% 0.138 132.7)

  • #0061B3

    #0061B3

    oklch(49.2% 0.151 252.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #B40641

    #B40641

    oklch(49.2% 0.194 12.8)

  • #6C6300

    #6C6300

    oklch(49.3% 0.104 103.3)

  • #00706E

    #00706E

    oklch(49.3% 0.084 192.6)

  • #5846C9

    #5846C9

    oklch(49.3% 0.194 282.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B40641, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #B40641 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.