#B32994
Closest named color: Medium Violet Red (#C71585). oklch(53.8% 0.204 339), rgb(179, 41, 148).
Aa
White text reads best on this color (5.73:1).
About this color
#B32994 is a medium-dark, vivid pink. In OKLCH its lightness is 54%, its chroma 0.204 and its hue 339°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.046 away. White text reads best on it, at 5.73:1.
| Hue family | Pinks |
| Lightness | medium-dark (54%) |
| Chroma | vivid (0.204) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 3.66:1 |
| White text | 5.73:1 |
Values
| HEX | #B32994 |
| RGB | rgb(179, 41, 148) |
| HSL | hsl(313, 63%, 43%) |
| OKLCH | oklch(53.8% 0.204 339) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B32994 | 5.73:1 | AA | Lc -82.7 | Fine for body text |
| Black text on #B32994 | 3.66:1 | AA large text | Lc 26.7 | Dividers and decoration only |
| #B32994 text on white | 5.73:1 | AA | Lc 77.4 | Fine for body text |
| #B32994 text on black | 3.66:1 | AA large text | Lc -24.4 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF2F8
oklch(97% 0.012 337.5)
-
Step 100
100
#F7E3F0
oklch(93.6% 0.028 338.6)
-
Step 200
200
#F1CDE4
oklch(88.5% 0.05 339.6)
-
Step 300
300
#E9AAD4
oklch(81% 0.091 339.4)
-
Step 400
400
#DB7ABF
oklch(70.8% 0.146 338.9)
-
Step 500
500
#CE52AE
oklch(63% 0.188 339)
-
Step 600
600 (this color)
#B32994
oklch(53.8% 0.204 339)
-
Step 700
700
#9F2183
oklch(49.1% 0.189 339)
-
Step 800
800
#811E6B
oklch(42.6% 0.157 338.6)
-
Step 900
900
#682057
oklch(37.6% 0.123 338.4)
-
Step 950
950
#3D1433
oklch(26.9% 0.078 338.1)
#B32994 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #325897 | 0.225 |
| Deuteranopia (no green cones) | #606E91 | 0.193 |
| Tritanopia (no blue cones) | #BD305C | 0.096 |
| Achromatopsia (no color) | #666666 | 0.205 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B32994
#B32994
oklch(53.8% 0.204 339)
- #008353
#008353
oklch(53.8% 0.124 159.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B32994, closest first.
No curated palette has a color within ΔE 0.04 of #B32994.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.046
- Warm Purple #952E8F ΔE 0.060
- Purpley Pink #C83CB9 ΔE 0.072
- Purply #983FB2 ΔE 0.074
- Red Violet #9E0168 ΔE 0.085
- Pinky Purple #C94CBE ΔE 0.090
- Light Eggplant #894585 ΔE 0.091
- Deep Magenta #A0025C ΔE 0.097
Use #B32994 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.