#B32740
Closest named color: Rose Red (#BE013C). oklch(50.7% 0.175 16.7), rgb(179, 39, 64).
Aa
White text reads best on this color (6.40:1).
About this color
#B32740 is a medium-dark, vivid red. In OKLCH its lightness is 51%, its chroma 0.175 and its hue 17°. Its hue sits on the warm side of the wheel. The nearest named color is Rose Red (#BE013C), ΔE 0.029 away. White text reads best on it, at 6.40:1.
| Hue family | Reds |
| Lightness | medium-dark (51%) |
| Chroma | vivid (0.175) |
| Temperature | warm |
| Nearest name | Rose Red (#BE013C) |
| Black text | 3.28:1 |
| White text | 6.40:1 |
Values
| HEX | #B32740 |
| RGB | rgb(179, 39, 64) |
| HSL | hsl(349, 64%, 43%) |
| OKLCH | oklch(50.7% 0.175 16.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B32740 | 6.40:1 | AA | Lc -85.5 | Fine for body text |
| Black text on #B32740 | 3.28:1 | AA large text | Lc 23.7 | Dividers and decoration only |
| #B32740 text on white | 6.40:1 | AA | Lc 80.4 | Fine for body text |
| #B32740 text on black | 3.28:1 | AA large text | Lc -21.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FDF3F3
oklch(97.2% 0.011 17.3)
-
Step 100
100
#FAE4E4
oklch(93.7% 0.024 17.6)
-
Step 200
200
#F7CDCE
oklch(88.5% 0.048 16.5)
-
Step 300
300
#F2ABAD
oklch(80.9% 0.084 17.2)
-
Step 400
400
#E87B82
oklch(70.7% 0.135 17.1)
-
Step 500
500
#DE5363
oklch(63.1% 0.173 16.8)
-
Step 600
600
#C9304A
oklch(55.5% 0.188 16.8)
-
Step 700
700 (this color)
#B32740
oklch(50.7% 0.175 16.7)
-
Step 800
800
#8D1F31
oklch(42.8% 0.144 17.2)
-
Step 900
900
#71212C
oklch(37.7% 0.112 16.5)
-
Step 950
950
#43151A
oklch(27.1% 0.071 16.7)
#B32740 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #504C40 | 0.193 |
| Deuteranopia (no green cones) | #73693C | 0.176 |
| Tritanopia (no blue cones) | #C50032 | 0.039 |
| Achromatopsia (no color) | #5F5F5F | 0.176 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B32740
#B32740
oklch(50.7% 0.175 16.7)
- #007476
#007476
oklch(50.7% 0.086 196.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B32740, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rose Red #BE013C ΔE 0.029
- Rouge #AB1239 ΔE 0.030
- Lipstick Red #C0022F ΔE 0.033
- Firebrick #B22222 ΔE 0.033
- Raspberry #B00149 ΔE 0.039
- Brown #A52A2A ΔE 0.040
- Scarlet #BE0119 ΔE 0.043
- Dull Red #BB3F3F ΔE 0.046
Use #B32740 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.