#B24B27

Closest named color: Cinnamon (#AC4F06). oklch(54.2% 0.143 38.9), rgb(178, 75, 39).

Aa

White text reads best on this color (5.34:1).

About this color

#B24B27 is a medium-dark, vivid red. In OKLCH its lightness is 54%, its chroma 0.143 and its hue 39°. Its hue sits on the warm side of the wheel. The nearest named color is Cinnamon (#AC4F06), ΔE 0.026 away. White text reads best on it, at 5.34:1.

Hue familyReds
Lightnessmedium-dark (54%)
Chromavivid (0.143)
Temperaturewarm
Nearest nameCinnamon (#AC4F06)
Black text3.92:1
White text5.34:1

Values

HEX#B24B27
RGBrgb(178, 75, 39)
HSLhsl(16, 64%, 43%)
OKLCHoklch(54.2% 0.143 38.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #B24B27 5.34:1 AA Lc -81.3 Fine for body text
Black text on #B24B27 3.92:1 AA large text Lc 28.2 Dividers and decoration only
#B24B27 text on white 5.34:1 AA Lc 75.9 Fine for body text
#B24B27 text on black 3.92:1 AA large text Lc -25.8 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FBF4F1

    oklch(97.2% 0.009 44.9)

  2. Step 100

    100

    #F6E6E1

    oklch(93.6% 0.019 38.1)

  3. Step 200

    200

    #EFD2C8

    oklch(88.5% 0.035 40)

  4. Step 300

    300

    #E6B3A2

    oklch(80.9% 0.064 39.2)

  5. Step 400

    400

    #D88A70

    oklch(70.8% 0.103 39.2)

  6. Step 500

    500

    #CB6A4A

    oklch(63.1% 0.132 38.8)

  7. Step 600

    600 (this color)

    #B24B27

    oklch(54.2% 0.143 38.9)

  8. Step 700

    700

    #9D3F1E

    oklch(49.1% 0.134 38.8)

  9. Step 800

    800

    #7F351B

    oklch(42.6% 0.11 39.2)

  10. Step 900

    900

    #672F1C

    oklch(37.7% 0.086 39.1)

  11. Step 950

    950

    #3C1C11

    oklch(26.9% 0.054 39.5)

Export this scale for Tailwind in the Tailwind colors tool

#B24B27 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#685D220.140
Deuteranopia (no green cones)#8173240.128
Tritanopia (no blue cones)#C433430.066
Achromatopsia (no color)#6B6B6B0.144

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #B24B27

    #B24B27

    oklch(54.2% 0.143 38.9)

  • #007C96

    #007C96

    oklch(54.2% 0.098 219.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #B24B27

    #B24B27

    oklch(54.2% 0.143 38.9)

  • #B1445E

    #B1445E

    oklch(54.1% 0.143 8.6)

  • #9B6000

    #9B6000

    oklch(54.2% 0.118 68.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #B24B27

    #B24B27

    oklch(54.2% 0.143 38.9)

  • #00807A

    #00807A

    oklch(54.1% 0.094 189)

  • #1073BE

    #1073BE

    oklch(54.3% 0.143 248.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #B24B27

    #B24B27

    oklch(54.2% 0.143 38.9)

  • #008554

    #008554

    oklch(54.4% 0.125 158.9)

  • #5F63C0

    #5F63C0

    oklch(54.3% 0.142 278.7)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #B24B27

    #B24B27

    oklch(54.2% 0.143 38.9)

  • #557E01

    #557E01

    oklch(54.2% 0.143 128.8)

  • #007C96

    #007C96

    oklch(54.2% 0.098 219.3)

  • #8854AE

    #8854AE

    oklch(54.3% 0.144 309.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B24B27, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #B24B27 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.