#B24490
Closest named color: Light Plum (#9D5783). oklch(56% 0.167 341.7), rgb(178, 68, 144).
Aa
White text reads best on this color (5.09:1).
About this color
#B24490 is a medium-dark, vivid pink. In OKLCH its lightness is 56%, its chroma 0.167 and its hue 342°. Its hue sits on the warm side of the wheel. The nearest named color is Light Plum (#9D5783), ΔE 0.059 away. White text reads best on it, at 5.09:1.
| Hue family | Pinks |
| Lightness | medium-dark (56%) |
| Chroma | vivid (0.167) |
| Temperature | warm |
| Nearest name | Light Plum (#9D5783) |
| Black text | 4.12:1 |
| White text | 5.09:1 |
Values
| HEX | #B24490 |
| RGB | rgb(178, 68, 144) |
| HSL | hsl(319, 45%, 48%) |
| OKLCH | oklch(56% 0.167 341.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B24490 | 5.09:1 | AA | Lc -79.8 | Fine for body text |
| Black text on #B24490 | 4.12:1 | AA large text | Lc 29.7 | Dividers and decoration only |
| #B24490 text on white | 5.09:1 | AA | Lc 74.4 | Content text, not long reading |
| #B24490 text on black | 4.12:1 | AA large text | Lc -27.3 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F5E4EE
oklch(93.5% 0.023 341.3)
-
Step 200
200
#EECFE1
oklch(88.6% 0.042 342.2)
-
Step 300
300
#E3AECF
oklch(80.9% 0.075 341.1)
-
Step 400
400
#D382B6
oklch(70.8% 0.119 341.6)
-
Step 500
500
#C55FA4
oklch(63% 0.153 341.3)
-
Step 600
600 (this color)
#B24490
oklch(56% 0.167 341.7)
-
Step 700
700
#973479
oklch(49.1% 0.154 341.7)
-
Step 800
800
#7B2C63
oklch(42.7% 0.128 341.4)
-
Step 900
900
#642951
oklch(37.9% 0.1 341.6)
-
Step 950
950
#3B182F
oklch(27% 0.065 342.2)
#B24490 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4C6392 | 0.179 |
| Deuteranopia (no green cones) | #6C758D | 0.159 |
| Tritanopia (no blue cones) | #BC4564 | 0.073 |
| Achromatopsia (no color) | #6E6E6E | 0.168 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B24490
#B24490
oklch(56% 0.167 341.7)
- #008A5D
#008A5D
oklch(56% 0.123 161.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B24490, closest first.
No curated palette has a color within ΔE 0.04 of #B24490.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Plum #9D5783 ΔE 0.059
- Medium Violet Red #C71585 ΔE 0.062
- Purpley Pink #C83CB9 ΔE 0.076
- Dark Pink #CB416B ΔE 0.076
- Warm Purple #952E8F ΔE 0.077
- Purply #983FB2 ΔE 0.080
- Deep Rose #C74767 ΔE 0.080
- Light Eggplant #894585 ΔE 0.080
Use #B24490 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.