#B074AA
Closest named color: Soft Purple (#A66FB5). oklch(64% 0.105 330.3), rgb(176, 116, 170).
Aa
Black text reads best on this color (5.92:1).
About this color
#B074AA is a medium-light, moderately saturated purple. In OKLCH its lightness is 64%, its chroma 0.105 and its hue 330°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Soft Purple (#A66FB5), ΔE 0.030 away. Black text reads best on it, at 5.92:1.
| Hue family | Purples |
| Lightness | medium-light (64%) |
| Chroma | moderately saturated (0.105) |
| Temperature | in between |
| Nearest name | Soft Purple (#A66FB5) |
| Black text | 5.92:1 |
| White text | 3.54:1 |
Values
| HEX | #B074AA |
| RGB | rgb(176, 116, 170) |
| HSL | hsl(306, 28%, 57%) |
| OKLCH | oklch(64% 0.105 330.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B074AA | 3.54:1 | AA large text | Lc -68.4 | Content text, not long reading |
| Black text on #B074AA | 5.92:1 | AA | Lc 41.2 | Non-text elements, placeholder text |
| #B074AA text on white | 3.54:1 | AA large text | Lc 62.9 | Content text, not long reading |
| #B074AA text on black | 5.92:1 | AA | Lc -38.8 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#F8F4F8
oklch(97.1% 0.007 325.6)
-
Step 100
100
#F0E6EF
oklch(93.5% 0.016 328.8)
-
Step 200
200
#E5D3E2
oklch(88.6% 0.028 331.2)
-
Step 300
300
#D4B5D0
oklch(80.8% 0.051 330.3)
-
Step 400
400
#BE8EB9
oklch(70.6% 0.082 330)
-
Step 500
500 (this color)
#B074AA
oklch(64% 0.105 330.3)
-
Step 600
600
#985992
oklch(55.6% 0.113 330.5)
-
Step 700
700
#82497D
oklch(49.2% 0.105 330.3)
-
Step 800
800
#6A3C65
oklch(42.8% 0.087 331)
-
Step 900
900
#563453
oklch(37.8% 0.068 330)
-
Step 950
950
#321E30
oklch(26.8% 0.043 330.2)
#B074AA with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7283AC | 0.099 |
| Deuteranopia (no green cones) | #818BA8 | 0.091 |
| Tritanopia (no blue cones) | #B57888 | 0.057 |
| Achromatopsia (no color) | #888888 | 0.105 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B074AA
#B074AA
oklch(64% 0.105 330.3)
- #5A9E6A
#5A9E6A
oklch(64% 0.104 150.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B074AA, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Soft Purple #A66FB5 ΔE 0.030
- Wisteria #A87DC2 ΔE 0.039
- Dark Lilac #9C6DA5 ΔE 0.040
- Heather #A484AC ΔE 0.043
- Dusty Lavender #AC86A8 ΔE 0.047
- Deep Lilac #966EBD ΔE 0.059
- Mauve #AE7181 ΔE 0.061
- Faded Purple #916E99 ΔE 0.061
Use #B074AA in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.