#B049AD
Closest named color: Purpley Pink (#C83CB9). oklch(57.7% 0.18 328.7), rgb(176, 73, 173).
Aa
White text reads best on this color (4.77:1).
About this color
#B049AD is a medium-dark, vivid purple. In OKLCH its lightness is 58%, its chroma 0.180 and its hue 329°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purpley Pink (#C83CB9), ΔE 0.050 away. White text reads best on it, at 4.77:1.
| Hue family | Purples |
| Lightness | medium-dark (58%) |
| Chroma | vivid (0.180) |
| Temperature | in between |
| Nearest name | Purpley Pink (#C83CB9) |
| Black text | 4.40:1 |
| White text | 4.77:1 |
Values
| HEX | #B049AD |
| RGB | rgb(176, 73, 173) |
| HSL | hsl(302, 41%, 49%) |
| OKLCH | oklch(57.7% 0.18 328.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B049AD | 4.77:1 | AA | Lc -77.9 | Fine for body text |
| Black text on #B049AD | 4.40:1 | AA large text | Lc 31.6 | Non-text elements, placeholder text |
| #B049AD text on white | 4.77:1 | AA | Lc 72.4 | Content text, not long reading |
| #B049AD text on black | 4.40:1 | AA large text | Lc -29.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FAF3F9
oklch(97.1% 0.011 330.1)
-
Step 100
100
#F3E5F2
oklch(93.7% 0.023 327.9)
-
Step 200
200
#EBCFE8
oklch(88.5% 0.045 329.4)
-
Step 300
300
#DEAEDB
oklch(80.8% 0.082 328.3)
-
Step 400
400
#CC82C8
oklch(70.7% 0.129 328.7)
-
Step 500
500
#BE5FBA
oklch(63.1% 0.166 328.9)
-
Step 600
600 (this color)
#B049AD
oklch(57.7% 0.18 328.7)
-
Step 700
700
#91338E
oklch(49.1% 0.167 329.1)
-
Step 800
800
#762C74
oklch(42.8% 0.139 328.7)
-
Step 900
900
#5F285D
oklch(37.6% 0.108 328.9)
-
Step 950
950
#381837
oklch(26.9% 0.07 328.5)
#B049AD with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #406AB0 | 0.183 |
| Deuteranopia (no green cones) | #6278AA | 0.161 |
| Tritanopia (no blue cones) | #B65474 | 0.100 |
| Achromatopsia (no color) | #737373 | 0.182 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B049AD
#B049AD
oklch(57.7% 0.18 328.7)
- #00923D
#00923D
oklch(57.6% 0.163 148.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B049AD, closest first.
No curated palette has a color within ΔE 0.04 of #B049AD.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purpley Pink #C83CB9 ΔE 0.050
- Pinky Purple #C94CBE ΔE 0.053
- Purply #983FB2 ΔE 0.055
- Amethyst #9B5FC0 ΔE 0.059
- Medium Orchid #BA55D3 ΔE 0.062
- Deep Lavender #8D5EB7 ΔE 0.073
- Soft Purple #A66FB5 ΔE 0.082
- Light Plum #9D5783 ΔE 0.084
Use #B049AD in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.