#B040AA
Closest named color: Purply (#983FB2). oklch(56.5% 0.191 329.9), rgb(176, 64, 170).
Aa
White text reads best on this color (5.04:1).
About this color
#B040AA is a medium-dark, vivid purple. In OKLCH its lightness is 57%, its chroma 0.191 and its hue 330°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purply (#983FB2), ΔE 0.050 away. White text reads best on it, at 5.04:1.
| Hue family | Purples |
| Lightness | medium-dark (57%) |
| Chroma | vivid (0.191) |
| Temperature | in between |
| Nearest name | Purply (#983FB2) |
| Black text | 4.15:1 |
| White text | 5.04:1 |
Values
| HEX | #B040AA |
| RGB | rgb(176, 64, 170) |
| HSL | hsl(303, 47%, 47%) |
| OKLCH | oklch(56.5% 0.191 329.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B040AA | 5.04:1 | AA | Lc -79.5 | Fine for body text |
| Black text on #B040AA | 4.15:1 | AA large text | Lc 30.0 | Non-text elements, placeholder text |
| #B040AA text on white | 5.04:1 | AA | Lc 74.0 | Content text, not long reading |
| #B040AA text on black | 4.15:1 | AA large text | Lc -27.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FAF3F9
oklch(97.1% 0.011 330.1)
-
Step 100
100
#F4E4F2
oklch(93.6% 0.025 329.7)
-
Step 200
200
#ECCEE8
oklch(88.4% 0.048 330.3)
-
Step 300
300
#E1ADDB
oklch(80.9% 0.086 330.3)
-
Step 400
400
#D07FC9
oklch(70.7% 0.138 330)
-
Step 500
500
#C25BBB
oklch(63.1% 0.176 330.1)
-
Step 600
600 (this color)
#B040AA
oklch(56.5% 0.191 329.9)
-
Step 700
700
#942E8F
oklch(49.1% 0.177 329.9)
-
Step 800
800
#782874
oklch(42.7% 0.146 329.8)
-
Step 900
900
#61265E
oklch(37.6% 0.114 329.6)
-
Step 950
950
#391737
oklch(26.9% 0.073 329.6)
#B040AA with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3765AD | 0.198 |
| Deuteranopia (no green cones) | #5E74A7 | 0.171 |
| Tritanopia (no blue cones) | #B64C6F | 0.103 |
| Achromatopsia (no color) | #6F6F6F | 0.192 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B040AA
#B040AA
oklch(56.5% 0.191 329.9)
- #008E40
#008E40
oklch(56.5% 0.156 150)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B040AA, closest first.
No curated palette has a color within ΔE 0.04 of #B040AA.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purply #983FB2 ΔE 0.050
- Purpley Pink #C83CB9 ΔE 0.050
- Pinky Purple #C94CBE ΔE 0.060
- Medium Orchid #BA55D3 ΔE 0.072
- Amethyst #9B5FC0 ΔE 0.072
- Warm Purple #952E8F ΔE 0.074
- Medium Violet Red #C71585 ΔE 0.078
- Dark Orchid #9932CC ΔE 0.080
Use #B040AA in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.