#B03328
Closest named color: Rusty Red (#AF2F0D). oklch(50.9% 0.163 29.1), rgb(176, 51, 40).
Aa
White text reads best on this color (6.26:1).
About this color
#B03328 is a medium-dark, vivid red. In OKLCH its lightness is 51%, its chroma 0.163 and its hue 29°. Its hue sits on the warm side of the wheel. The nearest named color is Rusty Red (#AF2F0D), ΔE 0.019 away. White text reads best on it, at 6.26:1.
| Hue family | Reds |
| Lightness | medium-dark (51%) |
| Chroma | vivid (0.163) |
| Temperature | warm |
| Nearest name | Rusty Red (#AF2F0D) |
| Black text | 3.35:1 |
| White text | 6.26:1 |
Values
| HEX | #B03328 |
| RGB | rgb(176, 51, 40) |
| HSL | hsl(5, 63%, 42%) |
| OKLCH | oklch(50.9% 0.163 29.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B03328 | 6.26:1 | AA | Lc -85.2 | Fine for body text |
| Black text on #B03328 | 3.35:1 | AA large text | Lc 24.0 | Dividers and decoration only |
| #B03328 text on white | 6.26:1 | AA | Lc 80.1 | Fine for body text |
| #B03328 text on black | 3.35:1 | AA large text | Lc -21.8 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FDF3F1
oklch(97.1% 0.011 31.1)
-
Step 100
100
#F9E5E1
oklch(93.7% 0.023 31.1)
-
Step 200
200
#F5CFC9
oklch(88.5% 0.044 28.5)
-
Step 300
300
#EFAEA3
oklch(80.9% 0.078 29.7)
-
Step 400
400
#E48072
oklch(70.6% 0.126 29)
-
Step 500
500
#DA5C4D
oklch(63.2% 0.161 29.2)
-
Step 600
600
#C53C30
oklch(55.6% 0.176 29)
-
Step 700
700 (this color)
#B03328
oklch(50.9% 0.163 29.1)
-
Step 800
800
#8A271E
oklch(42.7% 0.136 29.1)
-
Step 900
900
#6F261E
oklch(37.7% 0.105 29.2)
-
Step 950
950
#411712
oklch(26.9% 0.067 29.1)
#B03328 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #584F26 | 0.173 |
| Deuteranopia (no green cones) | #776A23 | 0.158 |
| Tritanopia (no blue cones) | #C20032 | 0.053 |
| Achromatopsia (no color) | #606060 | 0.165 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B03328
#B03328
oklch(50.9% 0.163 29.1)
- #007381
#007381
oklch(50.9% 0.088 209.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B03328, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rusty Red #AF2F0D ΔE 0.019
- Firebrick #B22222 ΔE 0.022
- Rufous #AE2012 ΔE 0.028
- Rust Red #AA2704 ΔE 0.030
- Brown #A52A2A ΔE 0.030
- Brick #A03623 ΔE 0.033
- Dull Red #BB3F3F ΔE 0.038
- Russet #A13905 ΔE 0.041
Use #B03328 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.