#B01714
Closest named color: Rufous (#AE2012). oklch(48.5% 0.186 28.4), rgb(176, 23, 20).
Aa
White text reads best on this color (7.05:1).
About this color
#B01714 is a medium-dark, vivid red. In OKLCH its lightness is 48%, its chroma 0.186 and its hue 28°. Its hue sits on the warm side of the wheel. The nearest named color is Rufous (#AE2012), ΔE 0.009 away. White text reads best on it, at 7.05:1.
| Hue family | Reds |
| Lightness | medium-dark (48%) |
| Chroma | vivid (0.186) |
| Temperature | warm |
| Nearest name | Rufous (#AE2012) |
| Black text | 2.97:1 |
| White text | 7.05:1 |
Values
| HEX | #B01714 |
| RGB | rgb(176, 23, 20) |
| HSL | hsl(1, 80%, 38%) |
| OKLCH | oklch(48.5% 0.186 28.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B01714 | 7.05:1 | AAA | Lc -87.5 | Fine for body text |
| Black text on #B01714 | 2.97:1 | Fails | Lc 21.6 | Dividers and decoration only |
| #B01714 text on white | 7.05:1 | AAA | Lc 82.5 | Fine for body text |
| #B01714 text on black | 2.97:1 | Fails | Lc -19.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FDF3F1
oklch(97.1% 0.011 31.1)
-
Step 100
100
#FBE4E0
oklch(93.6% 0.026 29.4)
-
Step 200
200
#F9CDC7
oklch(88.5% 0.051 27.2)
-
Step 300
300
#F5ABA0
oklch(80.9% 0.089 28.6)
-
Step 400
400
#ED7A6C
oklch(70.7% 0.144 28.4)
-
Step 500
500
#E35144
oklch(63.1% 0.184 28.5)
-
Step 600
600
#CE2B24
oklch(55.5% 0.2 28.3)
-
Step 700
700 (this color)
#B01714
oklch(48.5% 0.186 28.4)
-
Step 800
800
#911B16
oklch(42.8% 0.154 28.3)
-
Step 900
900
#741F19
oklch(37.7% 0.12 28.3)
-
Step 950
950
#44140F
oklch(26.9% 0.075 28.9)
#B01714 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4D4410 | 0.202 |
| Deuteranopia (no green cones) | #716407 | 0.182 |
| Tritanopia (no blue cones) | #C3001A | 0.039 |
| Achromatopsia (no color) | #595959 | 0.187 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B01714
#B01714
oklch(48.5% 0.186 28.4)
- #006C78
#006C78
oklch(48.6% 0.084 208.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B01714, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rufous #AE2012 ΔE 0.009
- Firebrick #B22222 ΔE 0.014
- Rust Red #AA2704 ΔE 0.022
- Brown #A52A2A ΔE 0.028
- Scarlet #BE0119 ΔE 0.029
- Rusty Red #AF2F0D ΔE 0.030
- Burnt Red #9F2305 ΔE 0.037
- Rouge #AB1239 ΔE 0.042
Use #B01714 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.