#AF3378

Closest named color: Medium Violet Red (#C71585). oklch(52.7% 0.173 350.5), rgb(175, 51, 120).

Aa

White text reads best on this color (5.88:1).

About this color

#AF3378 is a medium-dark, vivid red. In OKLCH its lightness is 53%, its chroma 0.173 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.055 away. White text reads best on it, at 5.88:1.

Hue familyReds
Lightnessmedium-dark (53%)
Chromavivid (0.173)
Temperaturewarm
Nearest nameMedium Violet Red (#C71585)
Black text3.56:1
White text5.88:1

Values

HEX#AF3378
RGBrgb(175, 51, 120)
HSLhsl(327, 55%, 44%)
OKLCHoklch(52.7% 0.173 350.5)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #AF3378 5.88:1 AA Lc -83.7 Fine for body text
Black text on #AF3378 3.56:1 AA large text Lc 25.7 Dividers and decoration only
#AF3378 text on white 5.88:1 AA Lc 78.4 Fine for body text
#AF3378 text on black 3.56:1 AA large text Lc -23.4 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FBF3F6

    oklch(97.1% 0.009 352.4)

  2. Step 100

    100

    #F7E4EC

    oklch(93.6% 0.023 350.1)

  3. Step 200

    200

    #F1CEDD

    oklch(88.5% 0.044 350.3)

  4. Step 300

    300

    #E8ACC7

    oklch(80.8% 0.078 350.3)

  5. Step 400

    400

    #DA7FAB

    oklch(70.7% 0.124 350.3)

  6. Step 500

    500

    #CE5B96

    oklch(63.2% 0.159 350.6)

  7. Step 600

    600 (this color)

    #AF3378

    oklch(52.7% 0.173 350.5)

  8. Step 700

    700

    #9F2E6D

    oklch(49.2% 0.161 350.4)

  9. Step 800

    800

    #812758

    oklch(42.6% 0.134 350.7)

  10. Step 900

    900

    #682649

    oklch(37.7% 0.103 350.3)

  11. Step 950

    950

    #3D172B

    oklch(27% 0.066 349.6)

Export this scale for Tailwind in the Tailwind colors tool

#AF3378 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#46567A0.193
Deuteranopia (no green cones)#6A6C750.170
Tritanopia (no blue cones)#BC2C510.064
Achromatopsia (no color)#6464640.175

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #AF3378

    #AF3378

    oklch(52.7% 0.173 350.5)

  • #007E62

    #007E62

    oklch(52.8% 0.104 170.2)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #AF3378

    #AF3378

    oklch(52.7% 0.173 350.5)

  • #9540A7

    #9540A7

    oklch(52.6% 0.174 320.3)

  • #BA313E

    #BA313E

    oklch(52.8% 0.173 20.5)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #AF3378

    #AF3378

    oklch(52.7% 0.173 350.5)

  • #218100

    #218100

    oklch(52.7% 0.171 140.4)

  • #007A80

    #007A80

    oklch(52.7% 0.09 200.8)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #AF3378

    #AF3378

    oklch(52.7% 0.173 350.5)

  • #6F7000

    #6F7000

    oklch(52.7% 0.115 110.4)

  • #00759C

    #00759C

    oklch(52.7% 0.105 230.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #AF3378

    #AF3378

    oklch(52.7% 0.173 350.5)

  • #8B6300

    #8B6300

    oklch(52.8% 0.109 80.9)

  • #007E62

    #007E62

    oklch(52.8% 0.104 170.2)

  • #2865CD

    #2865CD

    oklch(52.7% 0.173 260.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AF3378, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #AF3378 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.