#AE349D
Closest named color: Purply (#983FB2). oklch(54.4% 0.195 334.1), rgb(174, 52, 157).
Aa
White text reads best on this color (5.55:1).
About this color
#AE349D is a medium-dark, vivid purple. In OKLCH its lightness is 54%, its chroma 0.195 and its hue 334°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purply (#983FB2), ΔE 0.055 away. White text reads best on it, at 5.55:1.
| Hue family | Purples |
| Lightness | medium-dark (54%) |
| Chroma | vivid (0.195) |
| Temperature | in between |
| Nearest name | Purply (#983FB2) |
| Black text | 3.77:1 |
| White text | 5.55:1 |
Values
| HEX | #AE349D |
| RGB | rgb(174, 52, 157) |
| HSL | hsl(308, 54%, 44%) |
| OKLCH | oklch(54.4% 0.195 334.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AE349D | 5.55:1 | AA | Lc -82.1 | Fine for body text |
| Black text on #AE349D | 3.77:1 | AA large text | Lc 27.3 | Dividers and decoration only |
| #AE349D text on white | 5.55:1 | AA | Lc 76.7 | Fine for body text |
| #AE349D text on black | 3.77:1 | AA large text | Lc -25.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F9
oklch(97.2% 0.012 334.1)
-
Step 100
100
#F5E4F1
oklch(93.6% 0.025 333.7)
-
Step 200
200
#EECEE7
oklch(88.6% 0.049 333.5)
-
Step 300
300
#E4ACD8
oklch(80.9% 0.087 334.1)
-
Step 400
400
#D57DC4
oklch(70.7% 0.14 334.4)
-
Step 500
500
#C758B5
oklch(63.1% 0.179 334.1)
-
Step 600
600 (this color)
#AE349D
oklch(54.4% 0.195 334.1)
-
Step 700
700
#99298A
oklch(49.1% 0.182 334)
-
Step 800
800
#7C2470
oklch(42.6% 0.15 333.9)
-
Step 900
900
#64245B
oklch(37.7% 0.117 333.5)
-
Step 950
950
#3B1635
oklch(27% 0.074 334)
#AE349D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #325DA0 | 0.210 |
| Deuteranopia (no green cones) | #5C6F9A | 0.181 |
| Tritanopia (no blue cones) | #B63E64 | 0.099 |
| Achromatopsia (no color) | #686868 | 0.197 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AE349D
#AE349D
oklch(54.4% 0.195 334.1)
- #008649
#008649
oklch(54.4% 0.137 154.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AE349D, closest first.
No curated palette has a color within ΔE 0.04 of #AE349D.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purply #983FB2 ΔE 0.055
- Warm Purple #952E8F ΔE 0.055
- Medium Violet Red #C71585 ΔE 0.063
- Purpley Pink #C83CB9 ΔE 0.066
- Pinky Purple #C94CBE ΔE 0.081
- Light Eggplant #894585 ΔE 0.083
- Dark Orchid #9932CC ΔE 0.089
- Light Plum #9D5783 ΔE 0.090
Use #AE349D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.