#AD77AB

Closest named color: Soft Purple (#A66FB5). oklch(64.2% 0.098 327.9), rgb(173, 119, 171).

Aa

Black text reads best on this color (6.00:1).

About this color

#AD77AB is a medium-light, moderately saturated purple. In OKLCH its lightness is 64%, its chroma 0.098 and its hue 328°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Soft Purple (#A66FB5), ΔE 0.032 away. Black text reads best on it, at 6.00:1.

Hue familyPurples
Lightnessmedium-light (64%)
Chromamoderately saturated (0.098)
Temperaturein between
Nearest nameSoft Purple (#A66FB5)
Black text6.00:1
White text3.49:1

Values

HEX#AD77AB
RGBrgb(173, 119, 171)
HSLhsl(302, 25%, 57%)
OKLCHoklch(64.2% 0.098 327.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #AD77AB 3.49:1 AA large text Lc -67.9 Content text, not long reading
Black text on #AD77AB 6.00:1 AA Lc 41.6 Non-text elements, placeholder text
#AD77AB text on white 3.49:1 AA large text Lc 62.4 Content text, not long reading
#AD77AB text on black 6.00:1 AA Lc -39.3 Non-text elements, placeholder text

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.

  1. Step 50

    50

    #F8F4F8

    oklch(97.1% 0.007 325.6)

  2. Step 100

    100

    #EFE7EF

    oklch(93.7% 0.014 325.7)

  3. Step 200

    200

    #E3D3E2

    oklch(88.4% 0.027 327.7)

  4. Step 300

    300

    #D2B6D1

    oklch(80.9% 0.048 327.1)

  5. Step 400

    400

    #BB90B9

    oklch(70.7% 0.076 327.9)

  6. Step 500

    500 (this color)

    #AD77AB

    oklch(64.2% 0.098 327.9)

  7. Step 600

    600

    #945C93

    oklch(55.6% 0.105 327.5)

  8. Step 700

    700

    #7E4B7D

    oklch(49% 0.099 327.6)

  9. Step 800

    800

    #673E66

    oklch(42.8% 0.082 327.7)

  10. Step 900

    900

    #543553

    oklch(37.8% 0.064 327.9)

  11. Step 950

    950

    #311F30

    oklch(26.9% 0.04 328.5)

Export this scale for Tailwind in the Tailwind colors tool

#AD77AB with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#7485AD0.091
Deuteranopia (no green cones)#818CA90.084
Tritanopia (no blue cones)#B17B8A0.055
Achromatopsia (no color)#8989890.099

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #AD77AB

    #AD77AB

    oklch(64.2% 0.098 327.9)

  • #629D6A

    #629D6A

    oklch(64.2% 0.098 147.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #AD77AB

    #AD77AB

    oklch(64.2% 0.098 327.9)

  • #9480C1

    #9480C1

    oklch(64.3% 0.098 297.7)

  • #BD738D

    #BD738D

    oklch(64.3% 0.098 357.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #AD77AB

    #AD77AB

    oklch(64.2% 0.098 327.9)

  • #87954D

    #87954D

    oklch(64.2% 0.098 118.3)

  • #3BA08D

    #3BA08D

    oklch(64.2% 0.097 178.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #AD77AB

    #AD77AB

    oklch(64.2% 0.098 327.9)

  • #A68941

    #A68941

    oklch(64.2% 0.098 87.5)

  • #2F9DAC

    #2F9DAC

    oklch(64.2% 0.098 208.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #AD77AB

    #AD77AB

    oklch(64.2% 0.098 327.9)

  • #B97D4E

    #B97D4E

    oklch(64.1% 0.098 57.9)

  • #629D6A

    #629D6A

    oklch(64.2% 0.098 147.6)

  • #4D95C1

    #4D95C1

    oklch(64.2% 0.098 237.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD77AB, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #AD77AB in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.