#AD74BC
Closest named color: Soft Purple (#A66FB5). oklch(64.4% 0.122 319.1), rgb(173, 116, 188).
Aa
Black text reads best on this color (6.00:1).
About this color
#AD74BC is a medium-light, moderately saturated purple. In OKLCH its lightness is 64%, its chroma 0.122 and its hue 319°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Soft Purple (#A66FB5), ΔE 0.020 away. Black text reads best on it, at 6.00:1.
| Hue family | Purples |
| Lightness | medium-light (64%) |
| Chroma | moderately saturated (0.122) |
| Temperature | in between |
| Nearest name | Soft Purple (#A66FB5) |
| Black text | 6.00:1 |
| White text | 3.49:1 |
Values
| HEX | #AD74BC |
| RGB | rgb(173, 116, 188) |
| HSL | hsl(288, 35%, 60%) |
| OKLCH | oklch(64.4% 0.122 319.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AD74BC | 3.49:1 | AA large text | Lc -67.9 | Content text, not long reading |
| Black text on #AD74BC | 6.00:1 | AA | Lc 41.7 | Non-text elements, placeholder text |
| #AD74BC text on white | 3.49:1 | AA large text | Lc 62.4 | Content text, not long reading |
| #AD74BC text on black | 6.00:1 | AA | Lc -39.3 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#F8F4F9
oklch(97.2% 0.008 319.4)
-
Step 100
100
#EFE6F1
oklch(93.5% 0.018 320.1)
-
Step 200
200
#E3D3E7
oklch(88.6% 0.032 319.5)
-
Step 300
300
#D2B5D9
oklch(80.9% 0.059 319.7)
-
Step 400
400
#BA8DC6
oklch(70.6% 0.095 319.1)
-
Step 500
500 (this color)
#AD74BC
oklch(64.4% 0.122 319.1)
-
Step 600
600
#9457A4
oklch(55.6% 0.133 319)
-
Step 700
700
#7E478C
oklch(49.1% 0.122 319.2)
-
Step 800
800
#663B72
oklch(42.7% 0.101 318.6)
-
Step 900
900
#53335C
oklch(37.7% 0.078 318.6)
-
Step 950
950
#311E36
oklch(27% 0.05 319.1)
#AD74BC with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #6A85BF | 0.104 |
| Deuteranopia (no green cones) | #788BBA | 0.096 |
| Tritanopia (no blue cones) | #AE7D8F | 0.079 |
| Achromatopsia (no color) | #898989 | 0.122 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AD74BC
#AD74BC
oklch(64.4% 0.122 319.1)
- #659F55
#659F55
oklch(64.4% 0.121 139.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD74BC, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Soft Purple #A66FB5 ΔE 0.020
- Wisteria #A87DC2 ΔE 0.022
- Deep Lilac #966EBD ΔE 0.044
- Dark Lilac #9C6DA5 ΔE 0.047
- Heather #A484AC ΔE 0.054
- Dusty Lavender #AC86A8 ΔE 0.062
- Amethyst #9B5FC0 ΔE 0.064
- Medium Purple #9370DB ΔE 0.067
Use #AD74BC in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.