#AD698A
Closest named color: Mauve (#AE7181). oklch(60.5% 0.096 349.8), rgb(173, 105, 138).
Aa
Black text reads best on this color (5.16:1).
About this color
#AD698A is a medium-dark, moderately saturated red. In OKLCH its lightness is 61%, its chroma 0.096 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Mauve (#AE7181), ΔE 0.028 away. Black text reads best on it, at 5.16:1.
| Hue family | Reds |
| Lightness | medium-dark (61%) |
| Chroma | moderately saturated (0.096) |
| Temperature | warm |
| Nearest name | Mauve (#AE7181) |
| Black text | 5.16:1 |
| White text | 4.06:1 |
Values
| HEX | #AD698A |
| RGB | rgb(173, 105, 138) |
| HSL | hsl(331, 29%, 55%) |
| OKLCH | oklch(60.5% 0.096 349.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AD698A | 4.06:1 | AA large text | Lc -73.2 | Content text, not long reading |
| Black text on #AD698A | 5.16:1 | AA | Lc 36.4 | Non-text elements, placeholder text |
| #AD698A text on white | 4.06:1 | AA large text | Lc 67.7 | Content text, not long reading |
| #AD698A text on black | 5.16:1 | AA | Lc -34.0 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#F9F4F6
oklch(97.2% 0.006 350.8)
-
Step 100
100
#F2E6EB
oklch(93.6% 0.015 350.1)
-
Step 200
200
#E8D2DB
oklch(88.4% 0.027 350.9)
-
Step 300
300
#D9B5C5
oklch(80.9% 0.046 349.6)
-
Step 400
400
#C58DA7
oklch(70.6% 0.076 349.8)
-
Step 500
500 (this color)
#AD698A
oklch(60.5% 0.096 349.8)
-
Step 600
600
#A0587C
oklch(55.5% 0.104 349.7)
-
Step 700
700
#894869
oklch(49.1% 0.097 349.5)
-
Step 800
800
#6F3B55
oklch(42.6% 0.081 349.7)
-
Step 900
900
#5A3346
oklch(37.6% 0.062 349.9)
-
Step 950
950
#351E29
oklch(26.9% 0.04 350)
#AD698A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #6F778B | 0.103 |
| Deuteranopia (no green cones) | #808288 | 0.095 |
| Tritanopia (no blue cones) | #B66775 | 0.034 |
| Achromatopsia (no color) | #7E7E7E | 0.097 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AD698A
#AD698A
oklch(60.5% 0.096 349.8)
- #3A9479
#3A9479
oklch(60.5% 0.096 170.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD698A, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Mauve #AE7181 ΔE 0.028
- Dusky Rose #BA6873 ΔE 0.041
- Dark Lilac #9C6DA5 ΔE 0.049
- Faded Purple #916E99 ΔE 0.052
- Dusty Rose #C0737A ΔE 0.054
- Light Plum #9D5783 ΔE 0.055
- Purpley Grey #947E94 ΔE 0.063
- Soft Purple #A66FB5 ΔE 0.064
Use #AD698A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.