#AD6964
Closest named color: Pinkish Brown (#B17261). oklch(59.4% 0.088 24.6), rgb(173, 105, 100).
Aa
Black text reads best on this color (4.98:1).
About this color
#AD6964 is a medium-dark, moderately saturated red. In OKLCH its lightness is 59%, its chroma 0.088 and its hue 25°. Its hue sits on the warm side of the wheel. The nearest named color is Pinkish Brown (#B17261), ΔE 0.027 away. Black text reads best on it, at 4.98:1.
| Hue family | Reds |
| Lightness | medium-dark (59%) |
| Chroma | moderately saturated (0.088) |
| Temperature | warm |
| Nearest name | Pinkish Brown (#B17261) |
| Black text | 4.98:1 |
| White text | 4.21:1 |
Values
| HEX | #AD6964 |
| RGB | rgb(173, 105, 100) |
| HSL | hsl(4, 31%, 54%) |
| OKLCH | oklch(59.4% 0.088 24.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AD6964 | 4.21:1 | AA large text | Lc -74.4 | Content text, not long reading |
| Black text on #AD6964 | 4.98:1 | AA | Lc 35.2 | Non-text elements, placeholder text |
| #AD6964 text on white | 4.21:1 | AA large text | Lc 68.9 | Content text, not long reading |
| #AD6964 text on black | 4.98:1 | AA | Lc -32.8 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#F9F4F3
oklch(97.1% 0.006 31.1)
-
Step 100
100
#F2E7E6
oklch(93.6% 0.012 23.7)
-
Step 200
200
#E9D3D1
oklch(88.4% 0.025 23.9)
-
Step 300
300
#DBB6B3
oklch(80.8% 0.043 23.5)
-
Step 400
400
#C8908B
oklch(70.6% 0.069 24.7)
-
Step 500
500 (this color)
#AD6964
oklch(59.4% 0.088 24.6)
-
Step 600
600
#A45C57
oklch(55.7% 0.095 24.8)
-
Step 700
700
#8C4B47
oklch(49% 0.089 24.5)
-
Step 800
800
#723E3A
oklch(42.7% 0.074 25.2)
-
Step 900
900
#5D3532
oklch(37.8% 0.058 24.8)
-
Step 950
950
#361F1D
oklch(26.9% 0.036 25.2)
#AD6964 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #787363 | 0.091 |
| Deuteranopia (no green cones) | #888163 | 0.086 |
| Tritanopia (no blue cones) | #BA6068 | 0.032 |
| Achromatopsia (no color) | #7B7B7B | 0.089 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AD6964
#AD6964
oklch(59.4% 0.088 24.6)
- #2C8D97
#2C8D97
oklch(59.3% 0.088 205)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD6964, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pinkish Brown #B17261 ΔE 0.027
- Clay #B66A50 ΔE 0.031
- Dusky Rose #BA6873 ΔE 0.033
- Mauve #AE7181 ΔE 0.041
- Reddish Grey #997570 ΔE 0.042
- Adobe #BD6C48 ΔE 0.048
- Dusty Rose #C0737A ΔE 0.051
- Earth #A2653E ΔE 0.053
Use #AD6964 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.