#AD4E90
Closest named color: Light Plum (#9D5783). oklch(56.6% 0.147 340.7), rgb(173, 78, 144).
Aa
White text reads best on this color (4.91:1).
About this color
#AD4E90 is a medium-dark, vivid pink. In OKLCH its lightness is 57%, its chroma 0.147 and its hue 341°. Its hue sits on the warm side of the wheel. The nearest named color is Light Plum (#9D5783), ΔE 0.042 away. White text reads best on it, at 4.91:1.
| Hue family | Pinks |
| Lightness | medium-dark (57%) |
| Chroma | vivid (0.147) |
| Temperature | warm |
| Nearest name | Light Plum (#9D5783) |
| Black text | 4.26:1 |
| White text | 4.91:1 |
Values
| HEX | #AD4E90 |
| RGB | rgb(173, 78, 144) |
| HSL | hsl(318, 38%, 49%) |
| OKLCH | oklch(56.6% 0.147 340.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AD4E90 | 4.91:1 | AA | Lc -79.0 | Fine for body text |
| Black text on #AD4E90 | 4.26:1 | AA large text | Lc 30.5 | Non-text elements, placeholder text |
| #AD4E90 text on white | 4.91:1 | AA | Lc 73.6 | Content text, not long reading |
| #AD4E90 text on black | 4.26:1 | AA large text | Lc -28.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FAF3F7
oklch(97.1% 0.009 341.8)
-
Step 100
100
#F3E5EE
oklch(93.6% 0.019 338.7)
-
Step 200
200
#EBD0E0
oklch(88.5% 0.037 341.5)
-
Step 300
300
#DFB0CE
oklch(80.8% 0.067 340.2)
-
Step 400
400
#CD86B5
oklch(70.7% 0.106 340.3)
-
Step 500
500
#BF66A2
oklch(63.2% 0.135 340.9)
-
Step 600
600 (this color)
#AD4E90
oklch(56.6% 0.147 340.7)
-
Step 700
700
#913C78
oklch(49.1% 0.136 340.5)
-
Step 800
800
#763261
oklch(42.7% 0.113 341)
-
Step 900
900
#602D50
oklch(37.8% 0.088 340.6)
-
Step 950
950
#381B2F
oklch(27.1% 0.055 339.9)
#AD4E90 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #536792 | 0.156 |
| Deuteranopia (no green cones) | #6E768E | 0.139 |
| Tritanopia (no blue cones) | #B65068 | 0.067 |
| Achromatopsia (no color) | #707070 | 0.149 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AD4E90
#AD4E90
oklch(56.6% 0.147 340.7)
- #008C5D
#008C5D
oklch(56.5% 0.126 160.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD4E90, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Plum #9D5783 ΔE 0.042
- Dark Lilac #9C6DA5 ΔE 0.074
- Light Eggplant #894585 ΔE 0.075
- Dark Rose #B5485D ΔE 0.078
- Dark Pink #CB416B ΔE 0.078
- Deep Rose #C74767 ΔE 0.078
- Light Burgundy #A8415B ΔE 0.080
- Dusky Purple #895B7B ΔE 0.080
Use #AD4E90 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.