#AD4D9B

Closest named color: Light Plum (#9D5783). oklch(56.9% 0.157 335.2), rgb(173, 77, 155).

Aa

White text reads best on this color (4.87:1).

About this color

#AD4D9B is a medium-dark, vivid pink. In OKLCH its lightness is 57%, its chroma 0.157 and its hue 335°. Its hue sits on the warm side of the wheel. The nearest named color is Light Plum (#9D5783), ΔE 0.055 away. White text reads best on it, at 4.87:1.

Hue familyPinks
Lightnessmedium-dark (57%)
Chromavivid (0.157)
Temperaturewarm
Nearest nameLight Plum (#9D5783)
Black text4.31:1
White text4.87:1

Values

HEX#AD4D9B
RGBrgb(173, 77, 155)
HSLhsl(311, 38%, 49%)
OKLCHoklch(56.9% 0.157 335.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #AD4D9B 4.87:1 AA Lc -78.7 Fine for body text
Black text on #AD4D9B 4.31:1 AA large text Lc 30.9 Non-text elements, placeholder text
#AD4D9B text on white 4.87:1 AA Lc 73.2 Content text, not long reading
#AD4D9B text on black 4.31:1 AA large text Lc -28.5 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FAF3F8

    oklch(97.1% 0.01 335.5)

  2. Step 100

    100

    #F3E5EF

    oklch(93.6% 0.02 335.7)

  3. Step 200

    200

    #EAD0E3

    oklch(88.5% 0.038 335.4)

  4. Step 300

    300

    #DEB0D3

    oklch(80.9% 0.07 334.8)

  5. Step 400

    400

    #CC85BC

    oklch(70.7% 0.112 335.3)

  6. Step 500

    500

    #BE64AB

    oklch(63.1% 0.145 335.6)

  7. Step 600

    600 (this color)

    #AD4D9B

    oklch(56.9% 0.157 335.2)

  8. Step 700

    700

    #903A81

    oklch(49.1% 0.145 334.9)

  9. Step 800

    800

    #753069

    oklch(42.6% 0.122 334.7)

  10. Step 900

    900

    #5F2C55

    oklch(37.8% 0.093 335.2)

  11. Step 950

    950

    #381A32

    oklch(27% 0.06 335)

Export this scale for Tailwind in the Tailwind colors tool

#AD4D9B with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4D689E0.163
Deuteranopia (no green cones)#6976980.145
Tritanopia (no blue cones)#B5526D0.078
Achromatopsia (no color)#7171710.159

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #AD4D9B

    #AD4D9B

    oklch(56.9% 0.157 335.2)

  • #008E51

    #008E51

    oklch(56.8% 0.14 155.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #AD4D9B

    #AD4D9B

    oklch(56.9% 0.157 335.2)

  • #8D5AC0

    #8D5AC0

    oklch(56.9% 0.157 305)

  • #BF466A

    #BF466A

    oklch(56.9% 0.158 5.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #AD4D9B

    #AD4D9B

    oklch(56.9% 0.157 335.2)

  • #648500

    #648500

    oklch(57% 0.144 125.1)

  • #008A7F

    #008A7F

    oklch(57% 0.1 185.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #AD4D9B

    #AD4D9B

    oklch(56.9% 0.157 335.2)

  • #8D7600

    #8D7600

    oklch(57.1% 0.117 95.4)

  • #00869C

    #00869C

    oklch(57% 0.101 214.6)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #AD4D9B

    #AD4D9B

    oklch(56.9% 0.157 335.2)

  • #A96500

    #A96500

    oklch(57% 0.127 65.6)

  • #008E51

    #008E51

    oklch(56.8% 0.14 155.3)

  • #007DC5

    #007DC5

    oklch(57% 0.143 244.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD4D9B, closest first.

No curated palette has a color within ΔE 0.04 of #AD4D9B.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #AD4D9B in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.