#AD49AE
Closest named color: Purply (#983FB2). oklch(57.4% 0.179 327.2), rgb(173, 73, 174).
Aa
White text reads best on this color (4.83:1).
About this color
#AD49AE is a medium-dark, vivid purple. In OKLCH its lightness is 57%, its chroma 0.179 and its hue 327°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purply (#983FB2), ΔE 0.049 away. White text reads best on it, at 4.83:1.
| Hue family | Purples |
| Lightness | medium-dark (57%) |
| Chroma | vivid (0.179) |
| Temperature | in between |
| Nearest name | Purply (#983FB2) |
| Black text | 4.34:1 |
| White text | 4.83:1 |
Values
| HEX | #AD49AE |
| RGB | rgb(173, 73, 174) |
| HSL | hsl(299, 41%, 48%) |
| OKLCH | oklch(57.4% 0.179 327.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AD49AE | 4.83:1 | AA | Lc -78.3 | Fine for body text |
| Black text on #AD49AE | 4.34:1 | AA large text | Lc 31.2 | Non-text elements, placeholder text |
| #AD49AE text on white | 4.83:1 | AA | Lc 72.9 | Content text, not long reading |
| #AD49AE text on black | 4.34:1 | AA large text | Lc -28.8 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FAF3F9
oklch(97.1% 0.011 330.1)
-
Step 100
100
#F3E5F2
oklch(93.7% 0.023 327.9)
-
Step 200
200
#EACFE9
oklch(88.5% 0.046 327.1)
-
Step 300
300
#DDAFDC
oklch(80.9% 0.08 327)
-
Step 400
400
#CB82CA
oklch(70.6% 0.13 327.3)
-
Step 500
500
#BC60BC
oklch(63.1% 0.165 327.3)
-
Step 600
600 (this color)
#AD49AE
oklch(57.4% 0.179 327.2)
-
Step 700
700
#8F3490
oklch(49% 0.167 327.3)
-
Step 800
800
#742C75
oklch(42.6% 0.138 327.1)
-
Step 900
900
#5E295F
oklch(37.7% 0.108 326.7)
-
Step 950
950
#371937
oklch(27% 0.067 327.2)
#AD49AE with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3D69B1 | 0.181 |
| Deuteranopia (no green cones) | #5F76AB | 0.158 |
| Tritanopia (no blue cones) | #B25575 | 0.101 |
| Achromatopsia (no color) | #727272 | 0.181 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AD49AE
#AD49AE
oklch(57.4% 0.179 327.2)
- #009235
#009235
oklch(57.5% 0.17 147.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD49AE, closest first.
No curated palette has a color within ΔE 0.04 of #AD49AE.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purply #983FB2 ΔE 0.049
- Purpley Pink #C83CB9 ΔE 0.055
- Amethyst #9B5FC0 ΔE 0.056
- Pinky Purple #C94CBE ΔE 0.058
- Medium Orchid #BA55D3 ΔE 0.063
- Deep Lavender #8D5EB7 ΔE 0.069
- Dark Orchid #9932CC ΔE 0.080
- Warm Purple #952E8F ΔE 0.082
Use #AD49AE in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.