#AD4947
Closest named color: Dusty Red (#B9484E). oklch(53.6% 0.132 23.7), rgb(173, 73, 71).
Aa
White text reads best on this color (5.49:1).
About this color
#AD4947 is a medium-dark, moderately saturated red. In OKLCH its lightness is 54%, its chroma 0.132 and its hue 24°. Its hue sits on the warm side of the wheel. The nearest named color is Dusty Red (#B9484E), ΔE 0.025 away. White text reads best on it, at 5.49:1.
| Hue family | Reds |
| Lightness | medium-dark (54%) |
| Chroma | moderately saturated (0.132) |
| Temperature | warm |
| Nearest name | Dusty Red (#B9484E) |
| Black text | 3.82:1 |
| White text | 5.49:1 |
Values
| HEX | #AD4947 |
| RGB | rgb(173, 73, 71) |
| HSL | hsl(1, 42%, 48%) |
| OKLCH | oklch(53.6% 0.132 23.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AD4947 | 5.49:1 | AA | Lc -82.1 | Fine for body text |
| Black text on #AD4947 | 3.82:1 | AA large text | Lc 27.3 | Dividers and decoration only |
| #AD4947 text on white | 5.49:1 | AA | Lc 76.8 | Fine for body text |
| #AD4947 text on black | 3.82:1 | AA large text | Lc -24.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F3
oklch(97% 0.009 17.3)
-
Step 100
100
#F5E6E4
oklch(93.6% 0.017 26.7)
-
Step 200
200
#EED1CF
oklch(88.4% 0.033 22.5)
-
Step 300
300
#E5B2AE
oklch(80.9% 0.06 23.6)
-
Step 400
400
#D68984
oklch(70.8% 0.095 23.8)
-
Step 500
500
#C86965
oklch(63% 0.121 23.6)
-
Step 600
600 (this color)
#AD4947
oklch(53.6% 0.132 23.7)
-
Step 700
700
#9A3F3E
oklch(49% 0.123 23.3)
-
Step 800
800
#7D3533
oklch(42.7% 0.101 23.9)
-
Step 900
900
#652F2D
oklch(37.7% 0.078 23.7)
-
Step 950
950
#3C1C1A
oklch(27.1% 0.051 24.7)
#AD4947 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #625C46 | 0.140 |
| Deuteranopia (no green cones) | #7B7145 | 0.129 |
| Tritanopia (no blue cones) | #BD3749 | 0.041 |
| Achromatopsia (no color) | #696969 | 0.133 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AD4947
#AD4947
oklch(53.6% 0.132 23.7)
- #007D86
#007D86
oklch(53.7% 0.092 203.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD4947, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dusty Red #B9484E ΔE 0.025
- Dull Red #BB3F3F ΔE 0.029
- Light Maroon #A24857 ΔE 0.032
- Dark Rose #B5485D ΔE 0.035
- Light Burgundy #A8415B ΔE 0.041
- Sienna #A0522D ΔE 0.049
- Sinopia #BB3E03 ΔE 0.056
- Brick #A03623 ΔE 0.057
Use #AD4947 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.