#AD4923
Closest named color: Cinnamon (#AC4F06). oklch(53.1% 0.141 40), rgb(173, 73, 35).
Aa
White text reads best on this color (5.59:1).
About this color
#AD4923 is a medium-dark, vivid red. In OKLCH its lightness is 53%, its chroma 0.141 and its hue 40°. Its hue sits on the warm side of the wheel. The nearest named color is Cinnamon (#AC4F06), ΔE 0.024 away. White text reads best on it, at 5.59:1.
| Hue family | Reds |
| Lightness | medium-dark (53%) |
| Chroma | vivid (0.141) |
| Temperature | warm |
| Nearest name | Cinnamon (#AC4F06) |
| Black text | 3.75:1 |
| White text | 5.59:1 |
Values
| HEX | #AD4923 |
| RGB | rgb(173, 73, 35) |
| HSL | hsl(17, 66%, 41%) |
| OKLCH | oklch(53.1% 0.141 40) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AD4923 | 5.59:1 | AA | Lc -82.6 | Fine for body text |
| Black text on #AD4923 | 3.75:1 | AA large text | Lc 26.8 | Dividers and decoration only |
| #AD4923 text on white | 5.59:1 | AA | Lc 77.3 | Fine for body text |
| #AD4923 text on black | 3.75:1 | AA large text | Lc -24.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF4F1
oklch(97.2% 0.009 44.9)
-
Step 100
100
#F5E6E1
oklch(93.5% 0.018 39.4)
-
Step 200
200
#EFD2C8
oklch(88.5% 0.035 40)
-
Step 300
300
#E5B3A2
oklch(80.8% 0.063 39.6)
-
Step 400
400
#D78A70
oklch(70.7% 0.102 39.4)
-
Step 500
500
#CA6B4A
oklch(63.1% 0.129 39.7)
-
Step 600
600 (this color)
#AD4923
oklch(53.1% 0.141 40)
-
Step 700
700
#9C411E
oklch(49.2% 0.131 40.1)
-
Step 800
800
#7F361B
oklch(42.8% 0.109 39.9)
-
Step 900
900
#66301C
oklch(37.7% 0.084 40.5)
-
Step 950
950
#3C1C11
oklch(26.9% 0.054 39.5)
#AD4923 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #655A1E | 0.137 |
| Deuteranopia (no green cones) | #7E7020 | 0.124 |
| Tritanopia (no blue cones) | #BE3241 | 0.065 |
| Achromatopsia (no color) | #686868 | 0.141 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AD4923
#AD4923
oklch(53.1% 0.141 40)
- #007893
#007893
oklch(53% 0.097 220.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD4923, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Cinnamon #AC4F06 ΔE 0.024
- Sienna #A0522D ΔE 0.028
- Sinopia #BB3E03 ΔE 0.030
- Burnt Umber #A0450E ΔE 0.032
- Burnt Siena #B75203 ΔE 0.036
- Brick Orange #C14A09 ΔE 0.041
- Burnt Orange #C04E01 ΔE 0.043
- Russet #A13905 ΔE 0.044
Use #AD4923 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.