#AD4894
Closest named color: Light Plum (#9D5783). oklch(56% 0.16 338.2), rgb(173, 72, 148).
Aa
White text reads best on this color (5.08:1).
About this color
#AD4894 is a medium-dark, vivid pink. In OKLCH its lightness is 56%, its chroma 0.160 and its hue 338°. Its hue sits on the warm side of the wheel. The nearest named color is Light Plum (#9D5783), ΔE 0.053 away. White text reads best on it, at 5.08:1.
| Hue family | Pinks |
| Lightness | medium-dark (56%) |
| Chroma | vivid (0.160) |
| Temperature | warm |
| Nearest name | Light Plum (#9D5783) |
| Black text | 4.13:1 |
| White text | 5.08:1 |
Values
| HEX | #AD4894 |
| RGB | rgb(173, 72, 148) |
| HSL | hsl(315, 41%, 48%) |
| OKLCH | oklch(56% 0.16 338.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AD4894 | 5.08:1 | AA | Lc -79.9 | Fine for body text |
| Black text on #AD4894 | 4.13:1 | AA large text | Lc 29.6 | Dividers and decoration only |
| #AD4894 text on white | 5.08:1 | AA | Lc 74.5 | Content text, not long reading |
| #AD4894 text on black | 4.13:1 | AA large text | Lc -27.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FAF3F8
oklch(97.1% 0.01 335.5)
-
Step 100
100
#F4E5EF
oklch(93.7% 0.021 337.7)
-
Step 200
200
#ECD0E2
oklch(88.6% 0.039 339.2)
-
Step 300
300
#E0AFD1
oklch(80.9% 0.072 337.7)
-
Step 400
400
#CF84B9
oklch(70.7% 0.114 338.4)
-
Step 500
500
#C162A8
oklch(63.1% 0.148 338.2)
-
Step 600
600 (this color)
#AD4894
oklch(56% 0.16 338.2)
-
Step 700
700
#93387D
oklch(49.1% 0.148 338.2)
-
Step 800
800
#782F66
oklch(42.8% 0.123 338.2)
-
Step 900
900
#612B53
oklch(37.8% 0.095 338.2)
-
Step 950
950
#391A31
oklch(27.1% 0.06 337.7)
#AD4894 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4B6496 | 0.169 |
| Deuteranopia (no green cones) | #697491 | 0.150 |
| Tritanopia (no blue cones) | #B64B67 | 0.076 |
| Achromatopsia (no color) | #6E6E6E | 0.161 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AD4894
#AD4894
oklch(56% 0.16 338.2)
- #008B56
#008B56
oklch(56.1% 0.131 158)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD4894, closest first.
No curated palette has a color within ΔE 0.04 of #AD4894.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Plum #9D5783 ΔE 0.053
- Purply #983FB2 ΔE 0.071
- Medium Violet Red #C71585 ΔE 0.073
- Light Eggplant #894585 ΔE 0.073
- Warm Purple #952E8F ΔE 0.073
- Purpley Pink #C83CB9 ΔE 0.078
- Amethyst #9B5FC0 ΔE 0.080
- Pinky Purple #C94CBE ΔE 0.081
Use #AD4894 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.