#AD4844
Closest named color: Dusty Red (#B9484E). oklch(53.4% 0.134 24.9), rgb(173, 72, 68).
Aa
White text reads best on this color (5.54:1).
About this color
#AD4844 is a medium-dark, moderately saturated red. In OKLCH its lightness is 53%, its chroma 0.134 and its hue 25°. Its hue sits on the warm side of the wheel. The nearest named color is Dusty Red (#B9484E), ΔE 0.027 away. White text reads best on it, at 5.54:1.
| Hue family | Reds |
| Lightness | medium-dark (53%) |
| Chroma | moderately saturated (0.134) |
| Temperature | warm |
| Nearest name | Dusty Red (#B9484E) |
| Black text | 3.78:1 |
| White text | 5.54:1 |
Values
| HEX | #AD4844 |
| RGB | rgb(173, 72, 68) |
| HSL | hsl(2, 44%, 47%) |
| OKLCH | oklch(53.4% 0.134 24.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AD4844 | 5.54:1 | AA | Lc -82.4 | Fine for body text |
| Black text on #AD4844 | 3.78:1 | AA large text | Lc 27.0 | Dividers and decoration only |
| #AD4844 text on white | 5.54:1 | AA | Lc 77.1 | Fine for body text |
| #AD4844 text on black | 3.78:1 | AA large text | Lc -24.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F3
oklch(97% 0.009 17.3)
-
Step 100
100
#F5E6E4
oklch(93.6% 0.017 26.7)
-
Step 200
200
#EFD1CE
oklch(88.5% 0.034 24.6)
-
Step 300
300
#E5B2AD
oklch(80.8% 0.06 24.9)
-
Step 400
400
#D68982
oklch(70.7% 0.096 25.4)
-
Step 500
500
#C96963
oklch(63.1% 0.123 24.9)
-
Step 600
600 (this color)
#AD4844
oklch(53.4% 0.134 24.9)
-
Step 700
700
#9B3F3B
oklch(49.1% 0.124 25.2)
-
Step 800
800
#7E3431
oklch(42.7% 0.104 24.8)
-
Step 900
900
#662E2B
oklch(37.7% 0.081 24.8)
-
Step 950
950
#3C1C1A
oklch(27.1% 0.051 24.7)
#AD4844 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #615B43 | 0.142 |
| Deuteranopia (no green cones) | #7A7042 | 0.130 |
| Tritanopia (no blue cones) | #BD3548 | 0.043 |
| Achromatopsia (no color) | #686868 | 0.135 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AD4844
#AD4844
oklch(53.4% 0.134 24.9)
- #007C86
#007C86
oklch(53.5% 0.091 204.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD4844, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dusty Red #B9484E ΔE 0.027
- Dull Red #BB3F3F ΔE 0.028
- Light Maroon #A24857 ΔE 0.034
- Dark Rose #B5485D ΔE 0.038
- Light Burgundy #A8415B ΔE 0.043
- Sienna #A0522D ΔE 0.047
- Sinopia #BB3E03 ΔE 0.053
- Brick #A03623 ΔE 0.054
Use #AD4844 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.