#AD4475

Closest named color: Light Burgundy (#A8415B). oklch(54.2% 0.147 354), rgb(173, 68, 117).

Aa

White text reads best on this color (5.43:1).

About this color

#AD4475 is a medium-dark, vivid red. In OKLCH its lightness is 54%, its chroma 0.147 and its hue 354°. Its hue sits on the warm side of the wheel. The nearest named color is Light Burgundy (#A8415B), ΔE 0.040 away. White text reads best on it, at 5.43:1.

Hue familyReds
Lightnessmedium-dark (54%)
Chromavivid (0.147)
Temperaturewarm
Nearest nameLight Burgundy (#A8415B)
Black text3.86:1
White text5.43:1

Values

HEX#AD4475
RGBrgb(173, 68, 117)
HSLhsl(332, 44%, 47%)
OKLCHoklch(54.2% 0.147 354)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #AD4475 5.43:1 AA Lc -81.8 Fine for body text
Black text on #AD4475 3.86:1 AA large text Lc 27.6 Dividers and decoration only
#AD4475 text on white 5.43:1 AA Lc 76.5 Fine for body text
#AD4475 text on black 3.86:1 AA large text Lc -25.3 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FBF3F6

    oklch(97.1% 0.009 352.4)

  2. Step 100

    100

    #F5E5EB

    oklch(93.6% 0.019 352.7)

  3. Step 200

    200

    #EED0DB

    oklch(88.6% 0.036 353.7)

  4. Step 300

    300

    #E4B0C3

    oklch(81% 0.065 354.9)

  5. Step 400

    400

    #D484A5

    oklch(70.6% 0.106 353.9)

  6. Step 500

    500

    #C7648F

    oklch(63.2% 0.135 354.3)

  7. Step 600

    600 (this color)

    #AD4475

    oklch(54.2% 0.147 354)

  8. Step 700

    700

    #983966

    oklch(49.1% 0.136 353.8)

  9. Step 800

    800

    #7C3053

    oklch(42.7% 0.113 354.2)

  10. Step 900

    900

    #642B45

    oklch(37.7% 0.088 353.6)

  11. Step 950

    950

    #3B1A28

    oklch(27% 0.055 354.7)

Export this scale for Tailwind in the Tailwind colors tool

#AD4475 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#545E760.161
Deuteranopia (no green cones)#7071730.147
Tritanopia (no blue cones)#BA3D570.050
Achromatopsia (no color)#6A6A6A0.148

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #AD4475

    #AD4475

    oklch(54.2% 0.147 354)

  • #00826B

    #00826B

    oklch(54.1% 0.103 174.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #AD4475

    #AD4475

    oklch(54.2% 0.147 354)

  • #984D9F

    #984D9F

    oklch(54.3% 0.147 324.1)

  • #B54543

    #B54543

    oklch(54.3% 0.146 24.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #AD4475

    #AD4475

    oklch(54.2% 0.147 354)

  • #2C8430

    #2C8430

    oklch(54.2% 0.147 143.9)

  • #007E88

    #007E88

    oklch(54.1% 0.092 204.6)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #AD4475

    #AD4475

    oklch(54.2% 0.147 354)

  • #6F7600

    #6F7600

    oklch(54.1% 0.122 113.8)

  • #0079A7

    #0079A7

    oklch(54.3% 0.114 234)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #AD4475

    #AD4475

    oklch(54.2% 0.147 354)

  • #8E6900

    #8E6900

    oklch(54.4% 0.112 84.2)

  • #00826B

    #00826B

    oklch(54.1% 0.103 174.5)

  • #426AC4

    #426AC4

    oklch(54.2% 0.147 264.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD4475, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #AD4475 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.