#AD4441

Closest named color: Dull Red (#BB3F3F). oklch(52.8% 0.139 24.7), rgb(173, 68, 65).

Aa

White text reads best on this color (5.70:1).

About this color

#AD4441 is a medium-dark, moderately saturated red. In OKLCH its lightness is 53%, its chroma 0.139 and its hue 25°. Its hue sits on the warm side of the wheel. The nearest named color is Dull Red (#BB3F3F), ΔE 0.027 away. White text reads best on it, at 5.70:1.

Hue familyReds
Lightnessmedium-dark (53%)
Chromamoderately saturated (0.139)
Temperaturewarm
Nearest nameDull Red (#BB3F3F)
Black text3.68:1
White text5.70:1

Values

HEX#AD4441
RGBrgb(173, 68, 65)
HSLhsl(2, 45%, 47%)
OKLCHoklch(52.8% 0.139 24.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #AD4441 5.70:1 AA Lc -83.1 Fine for body text
Black text on #AD4441 3.68:1 AA large text Lc 26.2 Dividers and decoration only
#AD4441 text on white 5.70:1 AA Lc 77.8 Fine for body text
#AD4441 text on black 3.68:1 AA large text Lc -23.9 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FBF3F3

    oklch(97% 0.009 17.3)

  2. Step 100

    100

    #F6E6E4

    oklch(93.7% 0.018 26.1)

  3. Step 200

    200

    #EFD1CE

    oklch(88.5% 0.034 24.6)

  4. Step 300

    300

    #E6B2AD

    oklch(80.9% 0.061 24.8)

  5. Step 400

    400

    #D88881

    oklch(70.8% 0.099 25.3)

  6. Step 500

    500

    #CB6762

    oklch(63% 0.128 24.3)

  7. Step 600

    600 (this color)

    #AD4441

    oklch(52.8% 0.139 24.7)

  8. Step 700

    700

    #9D3D3A

    oklch(49.2% 0.129 24.8)

  9. Step 800

    800

    #7F3330

    oklch(42.7% 0.106 24.9)

  10. Step 900

    900

    #672D2B

    oklch(37.7% 0.084 23.9)

  11. Step 950

    950

    #3C1B19

    oklch(26.9% 0.052 24.7)

Export this scale for Tailwind in the Tailwind colors tool

#AD4441 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5F58400.147
Deuteranopia (no green cones)#796F3E0.137
Tritanopia (no blue cones)#BD2F440.043
Achromatopsia (no color)#6666660.140

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #AD4441

    #AD4441

    oklch(52.8% 0.139 24.7)

  • #007A84

    #007A84

    oklch(52.9% 0.09 204.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #AD4441

    #AD4441

    oklch(52.8% 0.139 24.7)

  • #A64370

    #A64370

    oklch(52.9% 0.139 354.6)

  • #A35200

    #A35200

    oklch(52.8% 0.131 54.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #AD4441

    #AD4441

    oklch(52.8% 0.139 24.7)

  • #007E68

    #007E68

    oklch(52.9% 0.1 174.8)

  • #0074A2

    #0074A2

    oklch(52.8% 0.112 235)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #AD4441

    #AD4441

    oklch(52.8% 0.139 24.7)

  • #2B7F32

    #2B7F32

    oklch(52.8% 0.139 144.6)

  • #4266BB

    #4266BB

    oklch(52.7% 0.14 264.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #AD4441

    #AD4441

    oklch(52.8% 0.139 24.7)

  • #6A7200

    #6A7200

    oklch(52.7% 0.119 114.5)

  • #007A84

    #007A84

    oklch(52.9% 0.09 204.8)

  • #7257B2

    #7257B2

    oklch(52.7% 0.139 294.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD4441, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #AD4441 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.