#AD4353
Closest named color: Light Burgundy (#A8415B). oklch(53.1% 0.139 14.1), rgb(173, 67, 83).
Aa
White text reads best on this color (5.66:1).
About this color
#AD4353 is a medium-dark, moderately saturated red. In OKLCH its lightness is 53%, its chroma 0.139 and its hue 14°. Its hue sits on the warm side of the wheel. The nearest named color is Light Burgundy (#A8415B), ΔE 0.018 away. White text reads best on it, at 5.66:1.
| Hue family | Reds |
| Lightness | medium-dark (53%) |
| Chroma | moderately saturated (0.139) |
| Temperature | warm |
| Nearest name | Light Burgundy (#A8415B) |
| Black text | 3.70:1 |
| White text | 5.66:1 |
Values
| HEX | #AD4353 |
| RGB | rgb(173, 67, 83) |
| HSL | hsl(351, 44%, 47%) |
| OKLCH | oklch(53.1% 0.139 14.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AD4353 | 5.66:1 | AA | Lc -82.9 | Fine for body text |
| Black text on #AD4353 | 3.70:1 | AA large text | Lc 26.4 | Dividers and decoration only |
| #AD4353 text on white | 5.66:1 | AA | Lc 77.6 | Fine for body text |
| #AD4353 text on black | 3.70:1 | AA large text | Lc -24.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F4
oklch(97.1% 0.009 8.5)
-
Step 100
100
#F6E5E6
oklch(93.6% 0.019 13.4)
-
Step 200
200
#EFD0D2
oklch(88.4% 0.035 13.4)
-
Step 300
300
#E6B1B4
oklch(80.9% 0.062 14.7)
-
Step 400
400
#D7868E
oklch(70.6% 0.1 13.5)
-
Step 500
500
#CA6672
oklch(63.1% 0.127 13.9)
-
Step 600
600 (this color)
#AD4353
oklch(53.1% 0.139 14.1)
-
Step 700
700
#9C3B4A
oklch(49.1% 0.13 13.9)
-
Step 800
800
#7F323D
oklch(42.8% 0.107 14.1)
-
Step 900
900
#662D34
oklch(37.7% 0.082 14.2)
-
Step 950
950
#3C1B1E
oklch(27% 0.052 15.4)
#AD4353 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #5B5953 | 0.152 |
| Deuteranopia (no green cones) | #766F51 | 0.141 |
| Tritanopia (no blue cones) | #BC3249 | 0.035 |
| Achromatopsia (no color) | #676767 | 0.140 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AD4353
#AD4353
oklch(53.1% 0.139 14.1)
- #007C7B
#007C7B
oklch(53% 0.091 193.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD4353, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Burgundy #A8415B ΔE 0.018
- Light Maroon #A24857 ΔE 0.022
- Dark Rose #B5485D ΔE 0.023
- Dusty Red #B9484E ΔE 0.029
- Dull Red #BB3F3F ΔE 0.036
- Deep Rose #C74767 ΔE 0.059
- Brown #A52A2A ΔE 0.062
- Firebrick #B22222 ΔE 0.064
Use #AD4353 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.