#AD433B

Closest named color: Dull Red (#BB3F3F). oklch(52.6% 0.141 27.3), rgb(173, 67, 59).

Aa

White text reads best on this color (5.76:1).

About this color

#AD433B is a medium-dark, vivid red. In OKLCH its lightness is 53%, its chroma 0.141 and its hue 27°. Its hue sits on the warm side of the wheel. The nearest named color is Dull Red (#BB3F3F), ΔE 0.028 away. White text reads best on it, at 5.76:1.

Hue familyReds
Lightnessmedium-dark (53%)
Chromavivid (0.141)
Temperaturewarm
Nearest nameDull Red (#BB3F3F)
Black text3.64:1
White text5.76:1

Values

HEX#AD433B
RGBrgb(173, 67, 59)
HSLhsl(4, 49%, 45%)
OKLCHoklch(52.6% 0.141 27.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #AD433B 5.76:1 AA Lc -83.4 Fine for body text
Black text on #AD433B 3.64:1 AA large text Lc 26.0 Dividers and decoration only
#AD433B text on white 5.76:1 AA Lc 78.1 Fine for body text
#AD433B text on black 3.64:1 AA large text Lc -23.7 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FBF3F2

    oklch(97% 0.009 26)

  2. Step 100

    100

    #F6E6E3

    oklch(93.7% 0.018 30.3)

  3. Step 200

    200

    #F0D1CD

    oklch(88.6% 0.035 26.6)

  4. Step 300

    300

    #E7B2AB

    oklch(81% 0.063 27.2)

  5. Step 400

    400

    #D9887E

    oklch(70.8% 0.101 27.5)

  6. Step 500

    500

    #CC675D

    oklch(63% 0.13 27.2)

  7. Step 600

    600 (this color)

    #AD433B

    oklch(52.6% 0.141 27.3)

  8. Step 700

    700

    #9D3D35

    oklch(49.1% 0.13 27.6)

  9. Step 800

    800

    #80332C

    oklch(42.7% 0.108 27.7)

  10. Step 900

    900

    #672D28

    oklch(37.6% 0.085 26.9)

  11. Step 950

    950

    #3D1B18

    oklch(27% 0.054 26.5)

Export this scale for Tailwind in the Tailwind colors tool

#AD433B with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5F573A0.147
Deuteranopia (no green cones)#796E380.136
Tritanopia (no blue cones)#BE2D420.047
Achromatopsia (no color)#6666660.142

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #AD433B

    #AD433B

    oklch(52.6% 0.141 27.3)

  • #007985

    #007985

    oklch(52.6% 0.09 206.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #AD433B

    #AD433B

    oklch(52.6% 0.141 27.3)

  • #A7416B

    #A7416B

    oklch(52.6% 0.141 357.4)

  • #9F5400

    #9F5400

    oklch(52.5% 0.126 57.5)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #AD433B

    #AD433B

    oklch(52.6% 0.141 27.3)

  • #007C6A

    #007C6A

    oklch(52.5% 0.097 177.8)

  • #0073A4

    #0073A4

    oklch(52.6% 0.115 236.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #AD433B

    #AD433B

    oklch(52.6% 0.141 27.3)

  • #1E7F36

    #1E7F36

    oklch(52.5% 0.14 147.4)

  • #4664BB

    #4664BB

    oklch(52.5% 0.141 267.2)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #AD433B

    #AD433B

    oklch(52.6% 0.141 27.3)

  • #667300

    #667300

    oklch(52.6% 0.122 117.3)

  • #007985

    #007985

    oklch(52.6% 0.09 206.9)

  • #7555B1

    #7555B1

    oklch(52.6% 0.141 297.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD433B, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #AD433B in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.