#AD3B7A

Closest named color: Light Burgundy (#A8415B). oklch(53.3% 0.162 349.8), rgb(173, 59, 122).

Aa

White text reads best on this color (5.70:1).

About this color

#AD3B7A is a medium-dark, vivid red. In OKLCH its lightness is 53%, its chroma 0.162 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Light Burgundy (#A8415B), ΔE 0.053 away. White text reads best on it, at 5.70:1.

Hue familyReds
Lightnessmedium-dark (53%)
Chromavivid (0.162)
Temperaturewarm
Nearest nameLight Burgundy (#A8415B)
Black text3.68:1
White text5.70:1

Values

HEX#AD3B7A
RGBrgb(173, 59, 122)
HSLhsl(327, 49%, 45%)
OKLCHoklch(53.3% 0.162 349.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #AD3B7A 5.70:1 AA Lc -83.0 Fine for body text
Black text on #AD3B7A 3.68:1 AA large text Lc 26.4 Dividers and decoration only
#AD3B7A text on white 5.70:1 AA Lc 77.7 Fine for body text
#AD3B7A text on black 3.68:1 AA large text Lc -24.1 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FBF3F6

    oklch(97.1% 0.009 352.4)

  2. Step 100

    100

    #F6E4EC

    oklch(93.6% 0.022 348.8)

  3. Step 200

    200

    #EFCFDD

    oklch(88.5% 0.04 349.7)

  4. Step 300

    300

    #E6AEC7

    oklch(80.9% 0.073 350.3)

  5. Step 400

    400

    #D781AB

    oklch(70.7% 0.117 349.8)

  6. Step 500

    500

    #CA5F96

    oklch(63.2% 0.149 350.1)

  7. Step 600

    600 (this color)

    #AD3B7A

    oklch(53.3% 0.162 349.8)

  8. Step 700

    700

    #9B336D

    oklch(49.1% 0.151 349.6)

  9. Step 800

    800

    #7E2C59

    oklch(42.8% 0.124 349.6)

  10. Step 900

    900

    #662849

    oklch(37.7% 0.098 349.7)

  11. Step 950

    950

    #3C182B

    oklch(27% 0.063 349.2)

Export this scale for Tailwind in the Tailwind colors tool

#AD3B7A with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4B5A7C0.178
Deuteranopia (no green cones)#6B6E770.160
Tritanopia (no blue cones)#B936550.061
Achromatopsia (no color)#6666660.164

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #AD3B7A

    #AD3B7A

    oklch(53.3% 0.162 349.8)

  • #008063

    #008063

    oklch(53.3% 0.106 169.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #AD3B7A

    #AD3B7A

    oklch(53.3% 0.162 349.8)

  • #9447A6

    #9447A6

    oklch(53.4% 0.161 319.7)

  • #B83944

    #B83944

    oklch(53.3% 0.163 19.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #AD3B7A

    #AD3B7A

    oklch(53.3% 0.162 349.8)

  • #2D8212

    #2D8212

    oklch(53.4% 0.163 139.9)

  • #007C81

    #007C81

    oklch(53.3% 0.091 199.8)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #AD3B7A

    #AD3B7A

    oklch(53.3% 0.162 349.8)

  • #727200

    #727200

    oklch(53.4% 0.116 109.8)

  • #00779E

    #00779E

    oklch(53.3% 0.106 230)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #AD3B7A

    #AD3B7A

    oklch(53.3% 0.162 349.8)

  • #8E6400

    #8E6400

    oklch(53.3% 0.111 79.8)

  • #008063

    #008063

    oklch(53.3% 0.106 169.8)

  • #2E68C9

    #2E68C9

    oklch(53.3% 0.163 260.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD3B7A, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #AD3B7A in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.