#AD3965
Closest named color: Light Burgundy (#A8415B). oklch(52.4% 0.156 0.7), rgb(173, 57, 101).
Aa
White text reads best on this color (5.91:1).
About this color
#AD3965 is a medium-dark, vivid red. In OKLCH its lightness is 52%, its chroma 0.156 and its hue 1°. Its hue sits on the warm side of the wheel. The nearest named color is Light Burgundy (#A8415B), ΔE 0.025 away. White text reads best on it, at 5.91:1.
| Hue family | Reds |
| Lightness | medium-dark (52%) |
| Chroma | vivid (0.156) |
| Temperature | warm |
| Nearest name | Light Burgundy (#A8415B) |
| Black text | 3.55:1 |
| White text | 5.91:1 |
Values
| HEX | #AD3965 |
| RGB | rgb(173, 57, 101) |
| HSL | hsl(337, 50%, 45%) |
| OKLCH | oklch(52.4% 0.156 0.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AD3965 | 5.91:1 | AA | Lc -83.9 | Fine for body text |
| Black text on #AD3965 | 3.55:1 | AA large text | Lc 25.4 | Dividers and decoration only |
| #AD3965 text on white | 5.91:1 | AA | Lc 78.7 | Fine for body text |
| #AD3965 text on black | 3.55:1 | AA large text | Lc -23.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F5
oklch(97.1% 0.009 0.1)
-
Step 100
100
#F6E5E9
oklch(93.7% 0.019 1.4)
-
Step 200
200
#F0CFD8
oklch(88.5% 0.039 359.6)
-
Step 300
300
#E8AEBE
oklch(80.9% 0.071 0.6)
-
Step 400
400
#DA829D
oklch(70.8% 0.112 0.6)
-
Step 500
500
#CD6085
oklch(63.2% 0.143 0.6)
-
Step 600
600 (this color)
#AD3965
oklch(52.4% 0.156 0.7)
-
Step 700
700
#9E345C
oklch(49.1% 0.145 0.8)
-
Step 800
800
#802C4B
oklch(42.6% 0.12 0.7)
-
Step 900
900
#68293F
oklch(37.8% 0.093 0.7)
-
Step 950
950
#3D1925
oklch(27.1% 0.058 0.7)
#AD3965 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #505666 | 0.173 |
| Deuteranopia (no green cones) | #6F6C62 | 0.157 |
| Tritanopia (no blue cones) | #BB2B4B | 0.045 |
| Achromatopsia (no color) | #646464 | 0.157 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AD3965
#AD3965
oklch(52.4% 0.156 0.7)
- #007B6D
#007B6D
oklch(52.3% 0.094 181.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD3965, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Burgundy #A8415B ΔE 0.025
- Dark Rose #B5485D ΔE 0.042
- Light Maroon #A24857 ΔE 0.045
- Raspberry #B00149 ΔE 0.059
- Dusty Red #B9484E ΔE 0.060
- Deep Rose #C74767 ΔE 0.063
- Dark Pink #CB416B ΔE 0.064
- Violet Red #A50055 ΔE 0.066
Use #AD3965 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.