#AD3947

Closest named color: Light Burgundy (#A8415B). oklch(51.6% 0.151 17.2), rgb(173, 57, 71).

Aa

White text reads best on this color (6.08:1).

About this color

#AD3947 is a medium-dark, vivid red. In OKLCH its lightness is 52%, its chroma 0.151 and its hue 17°. Its hue sits on the warm side of the wheel. The nearest named color is Light Burgundy (#A8415B), ΔE 0.029 away. White text reads best on it, at 6.08:1.

Hue familyReds
Lightnessmedium-dark (52%)
Chromavivid (0.151)
Temperaturewarm
Nearest nameLight Burgundy (#A8415B)
Black text3.45:1
White text6.08:1

Values

HEX#AD3947
RGBrgb(173, 57, 71)
HSLhsl(353, 50%, 45%)
OKLCHoklch(51.6% 0.151 17.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #AD3947 6.08:1 AA Lc -84.7 Fine for body text
Black text on #AD3947 3.45:1 AA large text Lc 24.6 Dividers and decoration only
#AD3947 text on white 6.08:1 AA Lc 79.4 Fine for body text
#AD3947 text on black 3.45:1 AA large text Lc -22.4 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FCF3F3

    oklch(97.1% 0.01 17.3)

  2. Step 100

    100

    #F8E5E5

    oklch(93.7% 0.021 17.5)

  3. Step 200

    200

    #F3CFCF

    oklch(88.5% 0.041 17.9)

  4. Step 300

    300

    #ECAEAF

    oklch(80.9% 0.073 17.7)

  5. Step 400

    400

    #E08186

    oklch(70.7% 0.117 17.1)

  6. Step 500

    500

    #D45E68

    oklch(63.1% 0.149 17.2)

  7. Step 600

    600

    #BF4050

    oklch(55.5% 0.162 16.9)

  8. Step 700

    700 (this color)

    #AD3947

    oklch(51.6% 0.151 17.2)

  9. Step 800

    800

    #862A35

    oklch(42.7% 0.125 17.3)

  10. Step 900

    900

    #6C282E

    oklch(37.8% 0.097 17.7)

  11. Step 950

    950

    #3F181B

    oklch(26.9% 0.061 17.4)

Export this scale for Tailwind in the Tailwind colors tool

#AD3947 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5653470.166
Deuteranopia (no green cones)#746B440.152
Tritanopia (no blue cones)#BD203F0.039
Achromatopsia (no color)#6262620.152

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #AD3947

    #AD3947

    oklch(51.6% 0.151 17.2)

  • #007779

    #007779

    oklch(51.6% 0.088 196.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #AD3947

    #AD3947

    oklch(51.6% 0.151 17.2)

  • #A23B78

    #A23B78

    oklch(51.5% 0.152 347.2)

  • #A64700

    #A64700

    oklch(51.5% 0.142 47.2)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #AD3947

    #AD3947

    oklch(51.6% 0.151 17.2)

  • #007A5B

    #007A5B

    oklch(51.4% 0.105 167.5)

  • #007294

    #007294

    oklch(51.5% 0.1 227.4)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #AD3947

    #AD3947

    oklch(51.6% 0.151 17.2)

  • #377A0D

    #377A0D

    oklch(51.5% 0.151 137.2)

  • #2666BC

    #2666BC

    oklch(51.7% 0.15 257.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #AD3947

    #AD3947

    oklch(51.6% 0.151 17.2)

  • #6F6B00

    #6F6B00

    oklch(51.5% 0.11 107.1)

  • #007779

    #007779

    oklch(51.6% 0.088 196.8)

  • #6555B8

    #6555B8

    oklch(51.6% 0.15 287.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD3947, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #AD3947 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.