#AD379B
Closest named color: Warm Purple (#952E8F). oklch(54.4% 0.189 334.6), rgb(173, 55, 155).
Aa
White text reads best on this color (5.53:1).
About this color
#AD379B is a medium-dark, vivid purple. In OKLCH its lightness is 54%, its chroma 0.189 and its hue 335°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.055 away. White text reads best on it, at 5.53:1.
| Hue family | Purples |
| Lightness | medium-dark (54%) |
| Chroma | vivid (0.189) |
| Temperature | in between |
| Nearest name | Warm Purple (#952E8F) |
| Black text | 3.79:1 |
| White text | 5.53:1 |
Values
| HEX | #AD379B |
| RGB | rgb(173, 55, 155) |
| HSL | hsl(309, 52%, 45%) |
| OKLCH | oklch(54.4% 0.189 334.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AD379B | 5.53:1 | AA | Lc -82.0 | Fine for body text |
| Black text on #AD379B | 3.79:1 | AA large text | Lc 27.4 | Dividers and decoration only |
| #AD379B text on white | 5.53:1 | AA | Lc 76.7 | Fine for body text |
| #AD379B text on black | 3.79:1 | AA large text | Lc -25.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F9
oklch(97.2% 0.012 334.1)
-
Step 100
100
#F5E4F1
oklch(93.6% 0.025 333.7)
-
Step 200
200
#EECEE6
oklch(88.5% 0.048 334.8)
-
Step 300
300
#E3ACD7
oklch(80.8% 0.085 334.2)
-
Step 400
400
#D47EC3
oklch(70.7% 0.137 334.6)
-
Step 500
500
#C65AB3
oklch(63.1% 0.174 334.7)
-
Step 600
600 (this color)
#AD379B
oklch(54.4% 0.189 334.6)
-
Step 700
700
#982C88
oklch(49.1% 0.176 334.5)
-
Step 800
800
#7B266E
oklch(42.6% 0.146 334.5)
-
Step 900
900
#642559
oklch(37.7% 0.113 335)
-
Step 950
950
#3B1734
oklch(27.1% 0.071 335.3)
#AD379B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #365D9E | 0.202 |
| Deuteranopia (no green cones) | #5E6F98 | 0.175 |
| Tritanopia (no blue cones) | #B54064 | 0.096 |
| Achromatopsia (no color) | #686868 | 0.191 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AD379B
#AD379B
oklch(54.4% 0.189 334.6)
- #00864A
#00864A
oklch(54.4% 0.136 154.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD379B, closest first.
No curated palette has a color within ΔE 0.04 of #AD379B.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Warm Purple #952E8F ΔE 0.055
- Purply #983FB2 ΔE 0.055
- Medium Violet Red #C71585 ΔE 0.064
- Purpley Pink #C83CB9 ΔE 0.068
- Light Eggplant #894585 ΔE 0.079
- Pinky Purple #C94CBE ΔE 0.082
- Light Plum #9D5783 ΔE 0.084
- Dark Orchid #9932CC ΔE 0.091
Use #AD379B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.