#AD372B

Closest named color: Rusty Red (#AF2F0D). oklch(50.9% 0.156 29.4), rgb(173, 55, 43).

Aa

White text reads best on this color (6.25:1).

About this color

#AD372B is a medium-dark, vivid red. In OKLCH its lightness is 51%, its chroma 0.156 and its hue 29°. Its hue sits on the warm side of the wheel. The nearest named color is Rusty Red (#AF2F0D), ΔE 0.021 away. White text reads best on it, at 6.25:1.

Hue familyReds
Lightnessmedium-dark (51%)
Chromavivid (0.156)
Temperaturewarm
Nearest nameRusty Red (#AF2F0D)
Black text3.35:1
White text6.25:1

Values

HEX#AD372B
RGBrgb(173, 55, 43)
HSLhsl(6, 60%, 42%)
OKLCHoklch(50.9% 0.156 29.4)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #AD372B 6.25:1 AA Lc -85.3 Fine for body text
Black text on #AD372B 3.35:1 AA large text Lc 23.9 Dividers and decoration only
#AD372B text on white 6.25:1 AA Lc 80.1 Fine for body text
#AD372B text on black 3.35:1 AA large text Lc -21.7 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FCF3F1

    oklch(97.1% 0.01 32.5)

  2. Step 100

    100

    #F8E5E1

    oklch(93.6% 0.022 31.8)

  3. Step 200

    200

    #F4CFC9

    oklch(88.4% 0.043 28.8)

  4. Step 300

    300

    #EDAFA4

    oklch(80.9% 0.075 30.1)

  5. Step 400

    400

    #E28274

    oklch(70.7% 0.121 29.2)

  6. Step 500

    500

    #D75F50

    oklch(63.2% 0.154 29.3)

  7. Step 600

    600

    #C24133

    oklch(55.6% 0.167 29.5)

  8. Step 700

    700 (this color)

    #AD372B

    oklch(50.9% 0.156 29.4)

  9. Step 800

    800

    #882A21

    oklch(42.7% 0.13 29)

  10. Step 900

    900

    #6D2820

    oklch(37.7% 0.1 29.2)

  11. Step 950

    950

    #401813

    oklch(26.9% 0.064 29.2)

Export this scale for Tailwind in the Tailwind colors tool

#AD372B with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5950290.164
Deuteranopia (no green cones)#766A270.151
Tritanopia (no blue cones)#BE13350.052
Achromatopsia (no color)#6060600.157

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #AD372B

    #AD372B

    oklch(50.9% 0.156 29.4)

  • #007381

    #007381

    oklch(50.9% 0.088 209.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #AD372B

    #AD372B

    oklch(50.9% 0.156 29.4)

  • #A73463

    #A73463

    oklch(50.8% 0.156 359.2)

  • #965100

    #965100

    oklch(50.7% 0.12 59.1)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #AD372B

    #AD372B

    oklch(50.9% 0.156 29.4)

  • #007767

    #007767

    oklch(51% 0.093 179.1)

  • #006DA0

    #006DA0

    oklch(50.9% 0.115 239.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #AD372B

    #AD372B

    oklch(50.9% 0.156 29.4)

  • #007B34

    #007B34

    oklch(50.9% 0.142 149.3)

  • #435CBE

    #435CBE

    oklch(50.9% 0.156 269.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #AD372B

    #AD372B

    oklch(50.9% 0.156 29.4)

  • #5E6F00

    #5E6F00

    oklch(50.9% 0.121 119.7)

  • #007381

    #007381

    oklch(50.9% 0.088 209.5)

  • #744BB1

    #744BB1

    oklch(50.9% 0.157 299.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD372B, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #AD372B in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.