#AD3485
Closest named color: Medium Violet Red (#C71585). oklch(53.1% 0.178 343.8), rgb(173, 52, 133).
Aa
White text reads best on this color (5.82:1).
About this color
#AD3485 is a medium-dark, vivid pink. In OKLCH its lightness is 53%, its chroma 0.178 and its hue 344°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.054 away. White text reads best on it, at 5.82:1.
| Hue family | Pinks |
| Lightness | medium-dark (53%) |
| Chroma | vivid (0.178) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 3.60:1 |
| White text | 5.82:1 |
Values
| HEX | #AD3485 |
| RGB | rgb(173, 52, 133) |
| HSL | hsl(320, 54%, 44%) |
| OKLCH | oklch(53.1% 0.178 343.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AD3485 | 5.82:1 | AA | Lc -83.4 | Fine for body text |
| Black text on #AD3485 | 3.60:1 | AA large text | Lc 25.9 | Dividers and decoration only |
| #AD3485 text on white | 5.82:1 | AA | Lc 78.1 | Fine for body text |
| #AD3485 text on black | 3.60:1 | AA large text | Lc -23.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F6E4EE
oklch(93.6% 0.024 342.9)
-
Step 200
200
#EFCEE0
oklch(88.4% 0.044 344)
-
Step 300
300
#E6ACCE
oklch(80.8% 0.081 343.1)
-
Step 400
400
#D87FB4
oklch(70.8% 0.127 344.3)
-
Step 500
500
#CB5BA2
oklch(63.2% 0.163 343.9)
-
Step 600
600 (this color)
#AD3485
oklch(53.1% 0.178 343.8)
-
Step 700
700
#9C2D78
oklch(49.1% 0.166 343.6)
-
Step 800
800
#7F2761
oklch(42.7% 0.137 344)
-
Step 900
900
#66264F
oklch(37.7% 0.105 344)
-
Step 950
950
#3C172F
oklch(27% 0.068 342.9)
#AD3485 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #405887 | 0.196 |
| Deuteranopia (no green cones) | #656C82 | 0.170 |
| Tritanopia (no blue cones) | #B83458 | 0.076 |
| Achromatopsia (no color) | #656565 | 0.179 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AD3485
#AD3485
oklch(53.1% 0.178 343.8)
- #00805A
#00805A
oklch(53.1% 0.113 163.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD3485, closest first.
No curated palette has a color within ΔE 0.04 of #AD3485.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.054
- Warm Purple #952E8F ΔE 0.056
- Light Eggplant #894585 ΔE 0.072
- Red Violet #9E0168 ΔE 0.073
- Light Plum #9D5783 ΔE 0.073
- Light Burgundy #A8415B ΔE 0.077
- Deep Magenta #A0025C ΔE 0.080
- Purply #983FB2 ΔE 0.083
Use #AD3485 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.