#AD31A9
Closest named color: Purply (#983FB2). oklch(54.6% 0.207 329.4), rgb(173, 49, 169).
Aa
White text reads best on this color (5.54:1).
About this color
#AD31A9 is a medium-dark, vivid purple. In OKLCH its lightness is 55%, its chroma 0.207 and its hue 329°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purply (#983FB2), ΔE 0.045 away. White text reads best on it, at 5.54:1.
| Hue family | Purples |
| Lightness | medium-dark (55%) |
| Chroma | vivid (0.207) |
| Temperature | in between |
| Nearest name | Purply (#983FB2) |
| Black text | 3.78:1 |
| White text | 5.54:1 |
Values
| HEX | #AD31A9 |
| RGB | rgb(173, 49, 169) |
| HSL | hsl(302, 56%, 44%) |
| OKLCH | oklch(54.6% 0.207 329.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AD31A9 | 5.54:1 | AA | Lc -81.9 | Fine for body text |
| Black text on #AD31A9 | 3.78:1 | AA large text | Lc 27.5 | Dividers and decoration only |
| #AD31A9 text on white | 5.54:1 | AA | Lc 76.6 | Fine for body text |
| #AD31A9 text on black | 3.78:1 | AA large text | Lc -25.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FAF3FA
oklch(97.2% 0.012 325.7)
-
Step 100
100
#F5E4F3
oklch(93.7% 0.027 329.5)
-
Step 200
200
#EDCDEA
oklch(88.4% 0.052 329)
-
Step 300
300
#E3ABDE
oklch(80.9% 0.093 329.4)
-
Step 400
400
#D37CCD
oklch(70.7% 0.149 329.5)
-
Step 500
500
#C556C0
oklch(63.1% 0.19 329.3)
-
Step 600
600 (this color)
#AD31A9
oklch(54.6% 0.207 329.4)
-
Step 700
700
#972594
oklch(49% 0.193 329.2)
-
Step 800
800
#7B2278
oklch(42.7% 0.159 329.4)
-
Step 900
900
#632261
oklch(37.6% 0.125 329)
-
Step 950
950
#3A1539
oklch(26.9% 0.079 328.5)
#AD31A9 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #205EAC | 0.222 |
| Deuteranopia (no green cones) | #546EA6 | 0.187 |
| Tritanopia (no blue cones) | #B3426A | 0.113 |
| Achromatopsia (no color) | #686868 | 0.209 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AD31A9
#AD31A9
oklch(54.6% 0.207 329.4)
- #00873A
#00873A
oklch(54.5% 0.152 149.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD31A9, closest first.
No curated palette has a color within ΔE 0.04 of #AD31A9.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purply #983FB2 ΔE 0.045
- Purpley Pink #C83CB9 ΔE 0.061
- Warm Purple #952E8F ΔE 0.061
- Dark Orchid #9932CC ΔE 0.070
- Medium Violet Red #C71585 ΔE 0.077
- Pinky Purple #C94CBE ΔE 0.078
- Medium Orchid #BA55D3 ΔE 0.088
- Amethyst #9B5FC0 ΔE 0.090
Use #AD31A9 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.