#AD30A8
Closest named color: Purply (#983FB2). oklch(54.4% 0.207 329.7), rgb(173, 48, 168).
Aa
White text reads best on this color (5.57:1).
About this color
#AD30A8 is a medium-dark, vivid purple. In OKLCH its lightness is 54%, its chroma 0.207 and its hue 330°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purply (#983FB2), ΔE 0.046 away. White text reads best on it, at 5.57:1.
| Hue family | Purples |
| Lightness | medium-dark (54%) |
| Chroma | vivid (0.207) |
| Temperature | in between |
| Nearest name | Purply (#983FB2) |
| Black text | 3.76:1 |
| White text | 5.57:1 |
Values
| HEX | #AD30A8 |
| RGB | rgb(173, 48, 168) |
| HSL | hsl(302, 57%, 43%) |
| OKLCH | oklch(54.4% 0.207 329.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AD30A8 | 5.57:1 | AA | Lc -82.1 | Fine for body text |
| Black text on #AD30A8 | 3.76:1 | AA large text | Lc 27.3 | Dividers and decoration only |
| #AD30A8 text on white | 5.57:1 | AA | Lc 76.7 | Fine for body text |
| #AD30A8 text on black | 3.76:1 | AA large text | Lc -25.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3FA
oklch(97.2% 0.013 329.6)
-
Step 100
100
#F5E4F3
oklch(93.7% 0.027 329.5)
-
Step 200
200
#EDCDEA
oklch(88.4% 0.052 329)
-
Step 300
300
#E3ABDE
oklch(80.9% 0.093 329.4)
-
Step 400
400
#D37CCD
oklch(70.7% 0.149 329.5)
-
Step 500
500
#C655C0
oklch(63.1% 0.192 329.7)
-
Step 600
600 (this color)
#AD30A8
oklch(54.4% 0.207 329.7)
-
Step 700
700
#982593
oklch(49.1% 0.192 330)
-
Step 800
800
#7B2178
oklch(42.6% 0.16 329.4)
-
Step 900
900
#642260
oklch(37.7% 0.124 330.2)
-
Step 950
950
#3B1539
oklch(27% 0.08 329.6)
#AD30A8 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #205DAB | 0.222 |
| Deuteranopia (no green cones) | #546EA5 | 0.189 |
| Tritanopia (no blue cones) | #B34169 | 0.113 |
| Achromatopsia (no color) | #686868 | 0.209 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AD30A8
#AD30A8
oklch(54.4% 0.207 329.7)
- #00873B
#00873B
oklch(54.5% 0.151 149.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD30A8, closest first.
No curated palette has a color within ΔE 0.04 of #AD30A8.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purply #983FB2 ΔE 0.046
- Warm Purple #952E8F ΔE 0.060
- Purpley Pink #C83CB9 ΔE 0.062
- Dark Orchid #9932CC ΔE 0.072
- Medium Violet Red #C71585 ΔE 0.076
- Pinky Purple #C94CBE ΔE 0.080
- Medium Orchid #BA55D3 ΔE 0.090
- Vibrant Purple #AD03DE ΔE 0.092
Use #AD30A8 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.