#AD308A
Closest named color: Warm Purple (#952E8F). oklch(52.9% 0.186 341.4), rgb(173, 48, 138).
Aa
White text reads best on this color (5.88:1).
About this color
#AD308A is a medium-dark, vivid pink. In OKLCH its lightness is 53%, its chroma 0.186 and its hue 341°. Its hue sits on the warm side of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.051 away. White text reads best on it, at 5.88:1.
| Hue family | Pinks |
| Lightness | medium-dark (53%) |
| Chroma | vivid (0.186) |
| Temperature | warm |
| Nearest name | Warm Purple (#952E8F) |
| Black text | 3.56:1 |
| White text | 5.88:1 |
Values
| HEX | #AD308A |
| RGB | rgb(173, 48, 138) |
| HSL | hsl(317, 57%, 43%) |
| OKLCH | oklch(52.9% 0.186 341.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AD308A | 5.88:1 | AA | Lc -83.6 | Fine for body text |
| Black text on #AD308A | 3.56:1 | AA large text | Lc 25.7 | Dividers and decoration only |
| #AD308A text on white | 5.88:1 | AA | Lc 78.3 | Fine for body text |
| #AD308A text on black | 3.56:1 | AA large text | Lc -23.4 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F8
oklch(97.2% 0.011 339.3)
-
Step 100
100
#F6E4EF
oklch(93.6% 0.024 340.3)
-
Step 200
200
#F0CEE2
oklch(88.6% 0.046 341.9)
-
Step 300
300
#E7ACD0
oklch(81% 0.083 341.9)
-
Step 400
400
#D87DB9
oklch(70.7% 0.134 341.2)
-
Step 500
500
#CB58A7
oklch(63% 0.171 341.3)
-
Step 600
600 (this color)
#AD308A
oklch(52.9% 0.186 341.4)
-
Step 700
700
#9C2A7D
oklch(49% 0.173 341)
-
Step 800
800
#7F2565
oklch(42.7% 0.143 341.4)
-
Step 900
900
#672452
oklch(37.7% 0.112 341.9)
-
Step 950
950
#3C1630
oklch(26.9% 0.07 341.3)
#AD308A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3A578D | 0.204 |
| Deuteranopia (no green cones) | #626C87 | 0.178 |
| Tritanopia (no blue cones) | #B83259 | 0.083 |
| Achromatopsia (no color) | #646464 | 0.188 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AD308A
#AD308A
oklch(52.9% 0.186 341.4)
- #008055
#008055
oklch(53% 0.118 161.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD308A, closest first.
No curated palette has a color within ΔE 0.04 of #AD308A.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Warm Purple #952E8F ΔE 0.051
- Medium Violet Red #C71585 ΔE 0.052
- Red Violet #9E0168 ΔE 0.073
- Light Eggplant #894585 ΔE 0.074
- Purply #983FB2 ΔE 0.076
- Light Plum #9D5783 ΔE 0.081
- Deep Magenta #A0025C ΔE 0.083
- Violet Red #A50055 ΔE 0.087
Use #AD308A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.