#AD2F7C
Closest named color: Medium Violet Red (#C71585). oklch(52.2% 0.179 347.6), rgb(173, 47, 124).
Aa
White text reads best on this color (6.04:1).
About this color
#AD2F7C is a medium-dark, vivid red. In OKLCH its lightness is 52%, its chroma 0.179 and its hue 348°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.054 away. White text reads best on it, at 6.04:1.
| Hue family | Reds |
| Lightness | medium-dark (52%) |
| Chroma | vivid (0.179) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 3.47:1 |
| White text | 6.04:1 |
Values
| HEX | #AD2F7C |
| RGB | rgb(173, 47, 124) |
| HSL | hsl(323, 57%, 43%) |
| OKLCH | oklch(52.2% 0.179 347.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AD2F7C | 6.04:1 | AA | Lc -84.3 | Fine for body text |
| Black text on #AD2F7C | 3.47:1 | AA large text | Lc 25.0 | Dividers and decoration only |
| #AD2F7C text on white | 6.04:1 | AA | Lc 79.1 | Fine for body text |
| #AD2F7C text on black | 3.47:1 | AA large text | Lc -22.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FCF2F7
oklch(97% 0.013 345.5)
-
Step 100
100
#F7E3ED
oklch(93.5% 0.025 345.8)
-
Step 200
200
#F2CDDF
oklch(88.5% 0.048 347.2)
-
Step 300
300
#EBAACB
oklch(80.9% 0.087 347.4)
-
Step 400
400
#DE7AB0
oklch(70.6% 0.139 347.6)
-
Step 500
500
#D2549D
oklch(63.1% 0.177 347.5)
-
Step 600
600
#BD3388
oklch(55.6% 0.192 347.4)
-
Step 700
700 (this color)
#AD2F7C
oklch(52.2% 0.179 347.6)
-
Step 800
800
#84205E
oklch(42.7% 0.149 347.2)
-
Step 900
900
#6A214D
oklch(37.6% 0.116 346.9)
-
Step 950
950
#3F152D
oklch(27.1% 0.073 347.7)
#AD2F7C with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #41557E | 0.198 |
| Deuteranopia (no green cones) | #666B79 | 0.175 |
| Tritanopia (no blue cones) | #B92A51 | 0.071 |
| Achromatopsia (no color) | #636363 | 0.180 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AD2F7C
#AD2F7C
oklch(52.2% 0.179 347.6)
- #007C5D
#007C5D
oklch(52.1% 0.106 167.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD2F7C, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.054
- Warm Purple #952E8F ΔE 0.061
- Red Violet #9E0168 ΔE 0.062
- Deep Magenta #A0025C ΔE 0.067
- Light Burgundy #A8415B ΔE 0.068
- Violet Red #A50055 ΔE 0.069
- Dark Fuchsia #9D0759 ΔE 0.072
- Light Eggplant #894585 ΔE 0.075
Use #AD2F7C in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.