#AD247A
Closest named color: Red Violet (#9E0168). oklch(51.2% 0.189 347.6), rgb(173, 36, 122).
Aa
White text reads best on this color (6.34:1).
About this color
#AD247A is a medium-dark, vivid red. In OKLCH its lightness is 51%, its chroma 0.189 and its hue 348°. Its hue sits on the warm side of the wheel. The nearest named color is Red Violet (#9E0168), ΔE 0.051 away. White text reads best on it, at 6.34:1.
| Hue family | Reds |
| Lightness | medium-dark (51%) |
| Chroma | vivid (0.189) |
| Temperature | warm |
| Nearest name | Red Violet (#9E0168) |
| Black text | 3.31:1 |
| White text | 6.34:1 |
Values
| HEX | #AD247A |
| RGB | rgb(173, 36, 122) |
| HSL | hsl(322, 66%, 41%) |
| OKLCH | oklch(51.2% 0.189 347.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AD247A | 6.34:1 | AA | Lc -85.3 | Fine for body text |
| Black text on #AD247A | 3.31:1 | AA large text | Lc 23.9 | Dividers and decoration only |
| #AD247A text on white | 6.34:1 | AA | Lc 80.2 | Fine for body text |
| #AD247A text on black | 3.31:1 | AA large text | Lc -21.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FCF2F7
oklch(97% 0.013 345.5)
-
Step 100
100
#F8E3ED
oklch(93.6% 0.026 347.1)
-
Step 200
200
#F4CCDF
oklch(88.5% 0.051 347.9)
-
Step 300
300
#EDA9CB
oklch(80.9% 0.09 347.9)
-
Step 400
400
#E178B1
oklch(70.7% 0.146 347.7)
-
Step 500
500
#D64F9E
oklch(63.2% 0.188 347.7)
-
Step 600
600
#C12B89
oklch(55.7% 0.204 347.6)
-
Step 700
700 (this color)
#AD247A
oklch(51.2% 0.189 347.6)
-
Step 800
800
#871B5E
oklch(42.8% 0.156 347.9)
-
Step 900
900
#6D1E4D
oklch(37.7% 0.123 347.9)
-
Step 950
950
#40132D
oklch(27% 0.078 347.8)
#AD247A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3A507C | 0.212 |
| Deuteranopia (no green cones) | #636877 | 0.185 |
| Tritanopia (no blue cones) | #BA1D4D | 0.075 |
| Achromatopsia (no color) | #5F5F5F | 0.191 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AD247A
#AD247A
oklch(51.2% 0.189 347.6)
- #00795B
#00795B
oklch(51.2% 0.104 168)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD247A, closest first.
No curated palette has a color within ΔE 0.04 of #AD247A.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Violet #9E0168 ΔE 0.051
- Medium Violet Red #C71585 ΔE 0.053
- Deep Magenta #A0025C ΔE 0.058
- Warm Purple #952E8F ΔE 0.060
- Violet Red #A50055 ΔE 0.061
- Dark Fuchsia #9D0759 ΔE 0.064
- Raspberry #B00149 ΔE 0.074
- Light Burgundy #A8415B ΔE 0.077
Use #AD247A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.