#AD2033

Closest named color: Rouge (#AB1239). oklch(48.8% 0.175 20.3), rgb(173, 32, 51).

Aa

White text reads best on this color (6.92:1).

About this color

#AD2033 is a medium-dark, vivid red. In OKLCH its lightness is 49%, its chroma 0.175 and its hue 20°. Its hue sits on the warm side of the wheel. The nearest named color is Rouge (#AB1239), ΔE 0.019 away. White text reads best on it, at 6.92:1.

Hue familyReds
Lightnessmedium-dark (49%)
Chromavivid (0.175)
Temperaturewarm
Nearest nameRouge (#AB1239)
Black text3.03:1
White text6.92:1

Values

HEX#AD2033
RGBrgb(173, 32, 51)
HSLhsl(352, 69%, 40%)
OKLCHoklch(48.8% 0.175 20.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #AD2033 6.92:1 AA Lc -87.4 Fine for body text
Black text on #AD2033 3.03:1 AA large text Lc 21.7 Dividers and decoration only
#AD2033 text on white 6.92:1 AA Lc 82.4 Fine for body text
#AD2033 text on black 3.03:1 AA large text Lc -19.5 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FDF3F2

    oklch(97.2% 0.011 24.3)

  2. Step 100

    100

    #FAE4E3

    oklch(93.6% 0.024 20.7)

  3. Step 200

    200

    #F7CECC

    oklch(88.6% 0.047 21.4)

  4. Step 300

    300

    #F3ABAA

    oklch(80.9% 0.085 20)

  5. Step 400

    400

    #E97B7D

    oklch(70.7% 0.136 20)

  6. Step 500

    500

    #DE545C

    oklch(63.1% 0.172 20.2)

  7. Step 600

    600

    #CA3142

    oklch(55.6% 0.188 20.2)

  8. Step 700

    700 (this color)

    #AD2033

    oklch(48.8% 0.175 20.3)

  9. Step 800

    800

    #8D1F2B

    oklch(42.6% 0.145 20.4)

  10. Step 900

    900

    #722127

    oklch(37.8% 0.113 20.3)

  11. Step 950

    950

    #431517

    oklch(27% 0.071 20.7)

Export this scale for Tailwind in the Tailwind colors tool

#AD2033 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4C47330.193
Deuteranopia (no green cones)#6F642E0.175
Tritanopia (no blue cones)#BE00290.035
Achromatopsia (no color)#5A5A5A0.176

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #AD2033

    #AD2033

    oklch(48.8% 0.175 20.3)

  • #006E73

    #006E73

    oklch(48.9% 0.083 200.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #AD2033

    #AD2033

    oklch(48.8% 0.175 20.3)

  • #A2246D

    #A2246D

    oklch(48.8% 0.175 350.3)

  • #974500

    #974500

    oklch(48.8% 0.129 50.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #AD2033

    #AD2033

    oklch(48.8% 0.175 20.3)

  • #007158

    #007158

    oklch(48.8% 0.096 170.5)

  • #00698C

    #00698C

    oklch(48.8% 0.097 230.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #AD2033

    #AD2033

    oklch(48.8% 0.175 20.3)

  • #1E7400

    #1E7400

    oklch(48.9% 0.158 140.3)

  • #1A59C1

    #1A59C1

    oklch(48.9% 0.175 260.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #AD2033

    #AD2033

    oklch(48.8% 0.175 20.3)

  • #646500

    #646500

    oklch(49% 0.107 110.5)

  • #006E73

    #006E73

    oklch(48.9% 0.083 200.3)

  • #6345BA

    #6345BA

    oklch(48.9% 0.175 290.2)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD2033, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #AD2033 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.