#AD1C14
Closest named color: Rufous (#AE2012). oklch(48.2% 0.18 29.1), rgb(173, 28, 20).
Aa
White text reads best on this color (7.11:1).
About this color
#AD1C14 is a medium-dark, vivid red. In OKLCH its lightness is 48%, its chroma 0.180 and its hue 29°. Its hue sits on the warm side of the wheel. The nearest named color is Rufous (#AE2012), ΔE 0.006 away. White text reads best on it, at 7.11:1.
| Hue family | Reds |
| Lightness | medium-dark (48%) |
| Chroma | vivid (0.180) |
| Temperature | warm |
| Nearest name | Rufous (#AE2012) |
| Black text | 2.95:1 |
| White text | 7.11:1 |
Values
| HEX | #AD1C14 |
| RGB | rgb(173, 28, 20) |
| HSL | hsl(3, 79%, 38%) |
| OKLCH | oklch(48.2% 0.18 29.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AD1C14 | 7.11:1 | AAA | Lc -87.9 | Fine for body text |
| Black text on #AD1C14 | 2.95:1 | Fails | Lc 21.2 | Dividers and decoration only |
| #AD1C14 text on white | 7.11:1 | AAA | Lc 82.9 | Fine for body text |
| #AD1C14 text on black | 2.95:1 | Fails | Lc -19.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FDF3F1
oklch(97.1% 0.011 31.1)
-
Step 100
100
#FAE4E0
oklch(93.6% 0.025 29.9)
-
Step 200
200
#F8CEC7
oklch(88.6% 0.049 29.1)
-
Step 300
300
#F4ACA0
oklch(81% 0.087 29.6)
-
Step 400
400
#EB7C6D
oklch(70.8% 0.14 29)
-
Step 500
500
#E15445
oklch(63.1% 0.179 29.1)
-
Step 600
600
#CC3025
oklch(55.5% 0.194 29)
-
Step 700
700 (this color)
#AD1C14
oklch(48.2% 0.18 29.1)
-
Step 800
800
#8F1F16
oklch(42.7% 0.149 29.4)
-
Step 900
900
#732119
oklch(37.7% 0.117 29.2)
-
Step 950
950
#441510
oklch(27.1% 0.074 28.9)
#AD1C14 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4D4410 | 0.196 |
| Deuteranopia (no green cones) | #706308 | 0.176 |
| Tritanopia (no blue cones) | #BF001D | 0.038 |
| Achromatopsia (no color) | #585858 | 0.182 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AD1C14
#AD1C14
oklch(48.2% 0.18 29.1)
- #006B77
#006B77
oklch(48.3% 0.083 208.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD1C14, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rufous #AE2012 ΔE 0.006
- Firebrick #B22222 ΔE 0.016
- Rust Red #AA2704 ΔE 0.017
- Brown #A52A2A ΔE 0.023
- Rusty Red #AF2F0D ΔE 0.027
- Burnt Red #9F2305 ΔE 0.030
- Scarlet #BE0119 ΔE 0.035
- Brick #A03623 ΔE 0.037
Use #AD1C14 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.