#AD191F
Closest named color: Rufous (#AE2012). oklch(48.1% 0.181 26), rgb(173, 25, 31).
Aa
White text reads best on this color (7.15:1).
About this color
#AD191F is a medium-dark, vivid red. In OKLCH its lightness is 48%, its chroma 0.181 and its hue 26°. Its hue sits on the warm side of the wheel. The nearest named color is Rufous (#AE2012), ΔE 0.014 away. White text reads best on it, at 7.15:1.
| Hue family | Reds |
| Lightness | medium-dark (48%) |
| Chroma | vivid (0.181) |
| Temperature | warm |
| Nearest name | Rufous (#AE2012) |
| Black text | 2.93:1 |
| White text | 7.15:1 |
Values
| HEX | #AD191F |
| RGB | rgb(173, 25, 31) |
| HSL | hsl(358, 75%, 39%) |
| OKLCH | oklch(48.1% 0.181 26) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AD191F | 7.15:1 | AAA | Lc -88.0 | Fine for body text |
| Black text on #AD191F | 2.93:1 | Fails | Lc 21.1 | Dividers and decoration only |
| #AD191F text on white | 7.15:1 | AAA | Lc 83.0 | Fine for body text |
| #AD191F text on black | 2.93:1 | Fails | Lc -19.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FDF3F1
oklch(97.1% 0.011 31.1)
-
Step 100
100
#FBE4E1
oklch(93.7% 0.026 26.5)
-
Step 200
200
#F8CEC9
oklch(88.6% 0.048 26)
-
Step 300
300
#F4ABA3
oklch(80.9% 0.087 26.1)
-
Step 400
400
#EB7B72
oklch(70.7% 0.14 26)
-
Step 500
500
#E1534C
oklch(63.1% 0.178 26.3)
-
Step 600
600
#CD2E2F
oklch(55.7% 0.195 26.1)
-
Step 700
700 (this color)
#AD191F
oklch(48.1% 0.181 26)
-
Step 800
800
#8F1D1E
oklch(42.6% 0.15 26)
-
Step 900
900
#73201E
oklch(37.7% 0.117 25.9)
-
Step 950
950
#441412
oklch(27% 0.075 25.8)
#AD191F with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4B431D | 0.198 |
| Deuteranopia (no green cones) | #6F6317 | 0.180 |
| Tritanopia (no blue cones) | #BF001E | 0.036 |
| Achromatopsia (no color) | #585858 | 0.182 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AD191F
#AD191F
oklch(48.1% 0.181 26)
- #006B75
#006B75
oklch(48.2% 0.082 206.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AD191F, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rufous #AE2012 ΔE 0.014
- Firebrick #B22222 ΔE 0.016
- Brown #A52A2A ΔE 0.021
- Rust Red #AA2704 ΔE 0.026
- Rouge #AB1239 ΔE 0.033
- Scarlet #BE0119 ΔE 0.034
- Rusty Red #AF2F0D ΔE 0.034
- Burnt Red #9F2305 ΔE 0.035
Use #AD191F in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.