#AC3379

Closest named color: Medium Violet Red (#C71585). oklch(52.3% 0.171 349.1), rgb(172, 51, 121).

Aa

White text reads best on this color (5.99:1).

About this color

#AC3379 is a medium-dark, vivid red. In OKLCH its lightness is 52%, its chroma 0.171 and its hue 349°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.059 away. White text reads best on it, at 5.99:1.

Hue familyReds
Lightnessmedium-dark (52%)
Chromavivid (0.171)
Temperaturewarm
Nearest nameMedium Violet Red (#C71585)
Black text3.50:1
White text5.99:1

Values

HEX#AC3379
RGBrgb(172, 51, 121)
HSLhsl(325, 54%, 44%)
OKLCHoklch(52.3% 0.171 349.1)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #AC3379 5.99:1 AA Lc -84.2 Fine for body text
Black text on #AC3379 3.50:1 AA large text Lc 25.1 Dividers and decoration only
#AC3379 text on white 5.99:1 AA Lc 78.9 Fine for body text
#AC3379 text on black 3.50:1 AA large text Lc -22.9 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FCF3F7

    oklch(97.2% 0.011 348.4)

  2. Step 100

    100

    #F7E4EC

    oklch(93.6% 0.023 350.1)

  3. Step 200

    200

    #F2CDDE

    oklch(88.5% 0.047 348.7)

  4. Step 300

    300

    #EAABC9

    oklch(80.9% 0.083 349)

  5. Step 400

    400

    #DD7CAE

    oklch(70.7% 0.133 348.8)

  6. Step 500

    500

    #D05799

    oklch(63.1% 0.168 349.2)

  7. Step 600

    600

    #BC3784

    oklch(55.7% 0.185 349.2)

  8. Step 700

    700 (this color)

    #AC3379

    oklch(52.3% 0.171 349.1)

  9. Step 800

    800

    #83235B

    oklch(42.7% 0.142 349)

  10. Step 900

    900

    #6A234B

    oklch(37.7% 0.111 348.9)

  11. Step 950

    950

    #3E162C

    oklch(27% 0.069 348.6)

Export this scale for Tailwind in the Tailwind colors tool

#AC3379 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#44567B0.190
Deuteranopia (no green cones)#676B760.169
Tritanopia (no blue cones)#B82D510.066
Achromatopsia (no color)#6363630.173

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #AC3379

    #AC3379

    oklch(52.3% 0.171 349.1)

  • #007D5F

    #007D5F

    oklch(52.4% 0.105 168.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #AC3379

    #AC3379

    oklch(52.3% 0.171 349.1)

  • #9240A7

    #9240A7

    oklch(52.2% 0.172 319)

  • #B83040

    #B83040

    oklch(52.4% 0.172 19.2)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #AC3379

    #AC3379

    oklch(52.3% 0.171 349.1)

  • #2B7E00

    #2B7E00

    oklch(52.2% 0.165 139)

  • #00797D

    #00797D

    oklch(52.3% 0.089 198.8)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #AC3379

    #AC3379

    oklch(52.3% 0.171 349.1)

  • #6F6E00

    #6F6E00

    oklch(52.2% 0.113 109.1)

  • #007499

    #007499

    oklch(52.3% 0.103 229.2)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #AC3379

    #AC3379

    oklch(52.3% 0.171 349.1)

  • #8B6100

    #8B6100

    oklch(52.3% 0.109 79.1)

  • #007D5F

    #007D5F

    oklch(52.4% 0.105 168.6)

  • #2265CA

    #2265CA

    oklch(52.3% 0.171 259)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AC3379, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #AC3379 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.