#AC303C

Closest named color: Brown (#A52A2A). oklch(50.2% 0.16 19.9), rgb(172, 48, 60).

Aa

White text reads best on this color (6.47:1).

About this color

#AC303C is a medium-dark, vivid red. In OKLCH its lightness is 50%, its chroma 0.160 and its hue 20°. Its hue sits on the warm side of the wheel. The nearest named color is Brown (#A52A2A), ΔE 0.027 away. White text reads best on it, at 6.47:1.

Hue familyReds
Lightnessmedium-dark (50%)
Chromavivid (0.160)
Temperaturewarm
Nearest nameBrown (#A52A2A)
Black text3.24:1
White text6.47:1

Values

HEX#AC303C
RGBrgb(172, 48, 60)
HSLhsl(354, 56%, 43%)
OKLCHoklch(50.2% 0.16 19.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #AC303C 6.47:1 AA Lc -86.1 Fine for body text
Black text on #AC303C 3.24:1 AA large text Lc 23.1 Dividers and decoration only
#AC303C text on white 6.47:1 AA Lc 81.0 Fine for body text
#AC303C text on black 3.24:1 AA large text Lc -20.9 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FCF3F2

    oklch(97.1% 0.01 25.1)

  2. Step 100

    100

    #F9E4E4

    oklch(93.6% 0.023 17.6)

  3. Step 200

    200

    #F4CFCD

    oklch(88.5% 0.042 21.6)

  4. Step 300

    300

    #EFADAC

    oklch(80.9% 0.078 19.9)

  5. Step 400

    400

    #E37F80

    oklch(70.6% 0.124 20)

  6. Step 500

    500

    #D85B61

    oklch(63.1% 0.157 19.9)

  7. Step 600

    600

    #C33C48

    oklch(55.6% 0.171 19.8)

  8. Step 700

    700 (this color)

    #AC303C

    oklch(50.2% 0.16 19.9)

  9. Step 800

    800

    #89272F

    oklch(42.8% 0.132 20.3)

  10. Step 900

    900

    #6E262A

    oklch(37.8% 0.102 20.2)

  11. Step 950

    950

    #411719

    oklch(27% 0.066 19.7)

Export this scale for Tailwind in the Tailwind colors tool

#AC303C with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#524D3C0.175
Deuteranopia (no green cones)#7168380.162
Tritanopia (no blue cones)#BD06350.042
Achromatopsia (no color)#5E5E5E0.161

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #AC303C

    #AC303C

    oklch(50.2% 0.16 19.9)

  • #007277

    #007277

    oklch(50.2% 0.085 200.1)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #AC303C

    #AC303C

    oklch(50.2% 0.16 19.9)

  • #A23271

    #A23271

    oklch(50.3% 0.16 349.7)

  • #9D4700

    #9D4700

    oklch(50.1% 0.133 49.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #AC303C

    #AC303C

    oklch(50.2% 0.16 19.9)

  • #00765B

    #00765B

    oklch(50.3% 0.1 169.7)

  • #006D91

    #006D91

    oklch(50.1% 0.1 229.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #AC303C

    #AC303C

    oklch(50.2% 0.16 19.9)

  • #247803

    #247803

    oklch(50.2% 0.16 139.8)

  • #265FBD

    #265FBD

    oklch(50.2% 0.16 260)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #AC303C

    #AC303C

    oklch(50.2% 0.16 19.9)

  • #686800

    #686800

    oklch(50.1% 0.109 109.8)

  • #007277

    #007277

    oklch(50.2% 0.085 200.1)

  • #654DB7

    #654DB7

    oklch(50.1% 0.161 289.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AC303C, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #AC303C in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.