#AC2440
Closest named color: Rouge (#AB1239). oklch(49.2% 0.171 15.2), rgb(172, 36, 64).
Aa
White text reads best on this color (6.81:1).
About this color
#AC2440 is a medium-dark, vivid red. In OKLCH its lightness is 49%, its chroma 0.171 and its hue 15°. Its hue sits on the warm side of the wheel. The nearest named color is Rouge (#AB1239), ΔE 0.018 away. White text reads best on it, at 6.81:1.
| Hue family | Reds |
| Lightness | medium-dark (49%) |
| Chroma | vivid (0.171) |
| Temperature | warm |
| Nearest name | Rouge (#AB1239) |
| Black text | 3.08:1 |
| White text | 6.81:1 |
Values
| HEX | #AC2440 |
| RGB | rgb(172, 36, 64) |
| HSL | hsl(348, 65%, 41%) |
| OKLCH | oklch(49.2% 0.171 15.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AC2440 | 6.81:1 | AA | Lc -87.2 | Fine for body text |
| Black text on #AC2440 | 3.08:1 | AA large text | Lc 22.0 | Dividers and decoration only |
| #AC2440 text on white | 6.81:1 | AA | Lc 82.1 | Fine for body text |
| #AC2440 text on black | 3.08:1 | AA large text | Lc -19.8 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FDF3F3
oklch(97.2% 0.011 17.3)
-
Step 100
100
#FAE4E5
oklch(93.7% 0.024 14.4)
-
Step 200
200
#F6CECF
oklch(88.6% 0.045 16.3)
-
Step 300
300
#F1ABAF
oklch(80.9% 0.083 15.3)
-
Step 400
400
#E77C85
oklch(70.8% 0.132 15.7)
-
Step 500
500
#DC5567
oklch(63.1% 0.169 15.4)
-
Step 600
600
#C7334F
oklch(55.5% 0.184 15.1)
-
Step 700
700 (this color)
#AC2440
oklch(49.2% 0.171 15.2)
-
Step 800
800
#8B2135
oklch(42.7% 0.141 15.1)
-
Step 900
900
#70222E
oklch(37.7% 0.11 15.2)
-
Step 950
950
#42151B
oklch(27% 0.07 15.1)
#AC2440 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4B4940 | 0.190 |
| Deuteranopia (no green cones) | #6E653C | 0.173 |
| Tritanopia (no blue cones) | #BD0030 | 0.038 |
| Achromatopsia (no color) | #5B5B5B | 0.172 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AC2440
#AC2440
oklch(49.2% 0.171 15.2)
- #006F70
#006F70
oklch(49.1% 0.084 195.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AC2440, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rouge #AB1239 ΔE 0.018
- Raspberry #B00149 ΔE 0.032
- Brown #A52A2A ΔE 0.034
- Firebrick #B22222 ΔE 0.037
- Rose Red #BE013C ΔE 0.037
- Lipstick Red #C0022F ΔE 0.043
- Rufous #AE2012 ΔE 0.047
- Cranberry #9E003A ΔE 0.048
Use #AC2440 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.