#AB4D74
Closest named color: Light Plum (#9D5783). oklch(55.1% 0.13 356.2), rgb(171, 77, 116).
Aa
White text reads best on this color (5.19:1).
About this color
#AB4D74 is a medium-dark, moderately saturated red. In OKLCH its lightness is 55%, its chroma 0.130 and its hue 356°. Its hue sits on the warm side of the wheel. The nearest named color is Light Plum (#9D5783), ΔE 0.035 away. White text reads best on it, at 5.19:1.
| Hue family | Reds |
| Lightness | medium-dark (55%) |
| Chroma | moderately saturated (0.130) |
| Temperature | warm |
| Nearest name | Light Plum (#9D5783) |
| Black text | 4.04:1 |
| White text | 5.19:1 |
Values
| HEX | #AB4D74 |
| RGB | rgb(171, 77, 116) |
| HSL | hsl(335, 38%, 49%) |
| OKLCH | oklch(55.1% 0.13 356.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AB4D74 | 5.19:1 | AA | Lc -80.6 | Fine for body text |
| Black text on #AB4D74 | 4.04:1 | AA large text | Lc 28.8 | Dividers and decoration only |
| #AB4D74 text on white | 5.19:1 | AA | Lc 75.2 | Fine for body text |
| #AB4D74 text on black | 4.04:1 | AA large text | Lc -26.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FAF3F5
oklch(97% 0.008 357.8)
-
Step 100
100
#F4E5EA
oklch(93.5% 0.018 355.1)
-
Step 200
200
#ECD1DA
oklch(88.6% 0.032 355.6)
-
Step 300
300
#E1B1C2
oklch(80.8% 0.06 355.4)
-
Step 400
400
#D088A2
oklch(70.7% 0.094 356.5)
-
Step 500
500
#C2698B
oklch(63.2% 0.119 356.8)
-
Step 600
600 (this color)
#AB4D74
oklch(55.1% 0.13 356.2)
-
Step 700
700
#943F63
oklch(49.1% 0.121 356)
-
Step 800
800
#783451
oklch(42.6% 0.101 355.5)
-
Step 900
900
#612E43
oklch(37.6% 0.078 355.5)
-
Step 950
950
#391C27
oklch(27.1% 0.048 356.6)
#AB4D74 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #5B6275 | 0.143 |
| Deuteranopia (no green cones) | #747372 | 0.130 |
| Tritanopia (no blue cones) | #B7475C | 0.041 |
| Achromatopsia (no color) | #6D6D6D | 0.131 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AB4D74
#AB4D74
oklch(55.1% 0.13 356.2)
- #008570
#008570
oklch(55.1% 0.103 176.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AB4D74, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Plum #9D5783 ΔE 0.035
- Dark Rose #B5485D ΔE 0.038
- Light Burgundy #A8415B ΔE 0.040
- Light Maroon #A24857 ΔE 0.046
- Deep Rose #C74767 ΔE 0.055
- Dusty Red #B9484E ΔE 0.060
- Dark Pink #CB416B ΔE 0.061
- Dusky Purple #895B7B ΔE 0.066
Use #AB4D74 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.