#AB4778
Closest named color: Light Plum (#9D5783). oklch(54.4% 0.142 352.3), rgb(171, 71, 120).
Aa
White text reads best on this color (5.37:1).
About this color
#AB4778 is a medium-dark, vivid red. In OKLCH its lightness is 54%, its chroma 0.142 and its hue 352°. Its hue sits on the warm side of the wheel. The nearest named color is Light Plum (#9D5783), ΔE 0.040 away. White text reads best on it, at 5.37:1.
| Hue family | Reds |
| Lightness | medium-dark (54%) |
| Chroma | vivid (0.142) |
| Temperature | warm |
| Nearest name | Light Plum (#9D5783) |
| Black text | 3.90:1 |
| White text | 5.37:1 |
Values
| HEX | #AB4778 |
| RGB | rgb(171, 71, 120) |
| HSL | hsl(331, 41%, 47%) |
| OKLCH | oklch(54.4% 0.142 352.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AB4778 | 5.37:1 | AA | Lc -81.6 | Fine for body text |
| Black text on #AB4778 | 3.90:1 | AA large text | Lc 27.9 | Dividers and decoration only |
| #AB4778 text on white | 5.37:1 | AA | Lc 76.2 | Fine for body text |
| #AB4778 text on black | 3.90:1 | AA large text | Lc -25.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FAF3F6
oklch(97% 0.008 349.2)
-
Step 100
100
#F4E5EB
oklch(93.6% 0.018 351.2)
-
Step 200
200
#EDD0DB
oklch(88.5% 0.035 352.9)
-
Step 300
300
#E2B0C5
oklch(80.9% 0.064 351.6)
-
Step 400
400
#D286A7
oklch(70.8% 0.102 352.4)
-
Step 500
500
#C46591
oklch(63.1% 0.131 352.4)
-
Step 600
600 (this color)
#AB4778
oklch(54.4% 0.142 352.3)
-
Step 700
700
#963B68
oklch(49.1% 0.132 352.3)
-
Step 800
800
#7A3255
oklch(42.8% 0.108 352.3)
-
Step 900
900
#632C46
oklch(37.7% 0.086 352.4)
-
Step 950
950
#3A1A29
oklch(26.9% 0.055 351.9)
#AB4778 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #555F7A | 0.154 |
| Deuteranopia (no green cones) | #707176 | 0.140 |
| Tritanopia (no blue cones) | #B7425A | 0.050 |
| Achromatopsia (no color) | #6A6A6A | 0.143 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AB4778
#AB4778
oklch(54.4% 0.142 352.3)
- #008369
#008369
oklch(54.4% 0.105 172.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AB4778, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Plum #9D5783 ΔE 0.040
- Light Burgundy #A8415B ΔE 0.043
- Dark Rose #B5485D ΔE 0.047
- Light Maroon #A24857 ΔE 0.054
- Deep Rose #C74767 ΔE 0.061
- Dark Pink #CB416B ΔE 0.064
- Dusty Red #B9484E ΔE 0.070
- Light Eggplant #894585 ΔE 0.071
Use #AB4778 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.