#AB407D
Closest named color: Light Plum (#9D5783). oklch(53.7% 0.155 348.3), rgb(171, 64, 125).
Aa
White text reads best on this color (5.58:1).
About this color
#AB407D is a medium-dark, vivid red. In OKLCH its lightness is 54%, its chroma 0.155 and its hue 348°. Its hue sits on the warm side of the wheel. The nearest named color is Light Plum (#9D5783), ΔE 0.051 away. White text reads best on it, at 5.58:1.
| Hue family | Reds |
| Lightness | medium-dark (54%) |
| Chroma | vivid (0.155) |
| Temperature | warm |
| Nearest name | Light Plum (#9D5783) |
| Black text | 3.76:1 |
| White text | 5.58:1 |
Values
| HEX | #AB407D |
| RGB | rgb(171, 64, 125) |
| HSL | hsl(326, 46%, 46%) |
| OKLCH | oklch(53.7% 0.155 348.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AB407D | 5.58:1 | AA | Lc -82.5 | Fine for body text |
| Black text on #AB407D | 3.76:1 | AA large text | Lc 26.9 | Dividers and decoration only |
| #AB407D text on white | 5.58:1 | AA | Lc 77.2 | Fine for body text |
| #AB407D text on black | 3.76:1 | AA large text | Lc -24.6 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F6
oklch(97.1% 0.009 352.4)
-
Step 100
100
#F5E5EC
oklch(93.7% 0.02 349.1)
-
Step 200
200
#EECFDD
oklch(88.4% 0.039 348.9)
-
Step 300
300
#E4AFC8
oklch(81% 0.07 348.8)
-
Step 400
400
#D483AC
oklch(70.7% 0.112 348.6)
-
Step 500
500
#C66298
oklch(63.1% 0.142 348.3)
-
Step 600
600 (this color)
#AB407D
oklch(53.7% 0.155 348.3)
-
Step 700
700
#98376E
oklch(49.1% 0.143 348.6)
-
Step 800
800
#7C2E5A
oklch(42.7% 0.12 348.4)
-
Step 900
900
#642A4A
oklch(37.7% 0.093 348.2)
-
Step 950
950
#3B192B
oklch(27% 0.059 348.8)
#AB407D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4D5C7F | 0.169 |
| Deuteranopia (no green cones) | #6B6F7A | 0.152 |
| Tritanopia (no blue cones) | #B73D59 | 0.060 |
| Achromatopsia (no color) | #686868 | 0.156 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AB407D
#AB407D
oklch(53.7% 0.155 348.3)
- #008162
#008162
oklch(53.6% 0.108 168.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AB407D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Plum #9D5783 ΔE 0.051
- Light Burgundy #A8415B ΔE 0.054
- Dark Rose #B5485D ΔE 0.062
- Light Eggplant #894585 ΔE 0.066
- Light Maroon #A24857 ΔE 0.068
- Medium Violet Red #C71585 ΔE 0.069
- Dark Pink #CB416B ΔE 0.071
- Warm Purple #952E8F ΔE 0.072
Use #AB407D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.