#AB3481
Closest named color: Warm Purple (#952E8F). oklch(52.6% 0.174 345), rgb(171, 52, 129).
Aa
White text reads best on this color (5.93:1).
About this color
#AB3481 is a medium-dark, vivid pink. In OKLCH its lightness is 53%, its chroma 0.174 and its hue 345°. Its hue sits on the warm side of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.056 away. White text reads best on it, at 5.93:1.
| Hue family | Pinks |
| Lightness | medium-dark (53%) |
| Chroma | vivid (0.174) |
| Temperature | warm |
| Nearest name | Warm Purple (#952E8F) |
| Black text | 3.53:1 |
| White text | 5.93:1 |
Values
| HEX | #AB3481 |
| RGB | rgb(171, 52, 129) |
| HSL | hsl(321, 53%, 44%) |
| OKLCH | oklch(52.6% 0.174 345) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AB3481 | 5.93:1 | AA | Lc -83.9 | Fine for body text |
| Black text on #AB3481 | 3.53:1 | AA large text | Lc 25.4 | Dividers and decoration only |
| #AB3481 text on white | 5.93:1 | AA | Lc 78.7 | Fine for body text |
| #AB3481 text on black | 3.53:1 | AA large text | Lc -23.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F6E4ED
oklch(93.6% 0.023 345.8)
-
Step 200
200
#EFCEE0
oklch(88.4% 0.044 344)
-
Step 300
300
#E6ADCC
oklch(80.9% 0.077 345.2)
-
Step 400
400
#D77FB2
oklch(70.6% 0.125 345)
-
Step 500
500
#CA5C9F
oklch(63.1% 0.159 345.1)
-
Step 600
600 (this color)
#AB3481
oklch(52.6% 0.174 345)
-
Step 700
700
#9C2F75
oklch(49.1% 0.162 345.2)
-
Step 800
800
#7F295F
oklch(42.8% 0.133 345.6)
-
Step 900
900
#66264E
oklch(37.6% 0.105 344.9)
-
Step 950
950
#3C172E
oklch(26.9% 0.067 344.3)
#AB3481 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #415783 | 0.192 |
| Deuteranopia (no green cones) | #656B7E | 0.168 |
| Tritanopia (no blue cones) | #B63256 | 0.072 |
| Achromatopsia (no color) | #646464 | 0.175 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AB3481
#AB3481
oklch(52.6% 0.174 345)
- #007E5A
#007E5A
oklch(52.5% 0.111 164.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AB3481, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Warm Purple #952E8F ΔE 0.056
- Medium Violet Red #C71585 ΔE 0.058
- Red Violet #9E0168 ΔE 0.068
- Light Eggplant #894585 ΔE 0.068
- Light Burgundy #A8415B ΔE 0.071
- Light Plum #9D5783 ΔE 0.071
- Deep Magenta #A0025C ΔE 0.074
- Violet Red #A50055 ΔE 0.077
Use #AB3481 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.