#AA4994
Closest named color: Light Plum (#9D5783). oklch(55.7% 0.156 337.1), rgb(170, 73, 148).
Aa
White text reads best on this color (5.13:1).
About this color
#AA4994 is a medium-dark, vivid pink. In OKLCH its lightness is 56%, its chroma 0.156 and its hue 337°. Its hue sits on the warm side of the wheel. The nearest named color is Light Plum (#9D5783), ΔE 0.050 away. White text reads best on it, at 5.13:1.
| Hue family | Pinks |
| Lightness | medium-dark (56%) |
| Chroma | vivid (0.156) |
| Temperature | warm |
| Nearest name | Light Plum (#9D5783) |
| Black text | 4.08:1 |
| White text | 5.13:1 |
Values
| HEX | #AA4994 |
| RGB | rgb(170, 73, 148) |
| HSL | hsl(314, 40%, 48%) |
| OKLCH | oklch(55.7% 0.156 337.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AA4994 | 5.13:1 | AA | Lc -80.2 | Fine for body text |
| Black text on #AA4994 | 4.08:1 | AA large text | Lc 29.3 | Dividers and decoration only |
| #AA4994 text on white | 5.13:1 | AA | Lc 74.8 | Content text, not long reading |
| #AA4994 text on black | 4.08:1 | AA large text | Lc -26.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FAF3F8
oklch(97.1% 0.01 335.5)
-
Step 100
100
#F3E5EF
oklch(93.6% 0.02 335.7)
-
Step 200
200
#EBD0E3
oklch(88.6% 0.039 336.5)
-
Step 300
300
#DFB0D1
oklch(80.9% 0.07 337.3)
-
Step 400
400
#CD85BA
oklch(70.7% 0.112 337)
-
Step 500
500
#BF64A9
oklch(63.2% 0.144 337)
-
Step 600
600 (this color)
#AA4994
oklch(55.7% 0.156 337.1)
-
Step 700
700
#91397E
oklch(49% 0.145 336.9)
-
Step 800
800
#763066
oklch(42.6% 0.12 337.2)
-
Step 900
900
#602B53
oklch(37.7% 0.094 337.5)
-
Step 950
950
#381A31
oklch(27% 0.059 336.5)
#AA4994 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4B6496 | 0.164 |
| Deuteranopia (no green cones) | #687391 | 0.145 |
| Tritanopia (no blue cones) | #B24D68 | 0.075 |
| Achromatopsia (no color) | #6E6E6E | 0.157 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AA4994
#AA4994
oklch(55.7% 0.156 337.1)
- #008A53
#008A53
oklch(55.7% 0.133 157)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AA4994, closest first.
No curated palette has a color within ΔE 0.04 of #AA4994.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Plum #9D5783 ΔE 0.050
- Light Eggplant #894585 ΔE 0.068
- Purply #983FB2 ΔE 0.069
- Warm Purple #952E8F ΔE 0.071
- Medium Violet Red #C71585 ΔE 0.077
- Amethyst #9B5FC0 ΔE 0.078
- Deep Lavender #8D5EB7 ΔE 0.080
- Purpley Pink #C83CB9 ΔE 0.082
Use #AA4994 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.