#AA4990
Closest named color: Light Plum (#9D5783). oklch(55.5% 0.153 339.1), rgb(170, 73, 144).
Aa
White text reads best on this color (5.16:1).
About this color
#AA4990 is a medium-dark, vivid pink. In OKLCH its lightness is 56%, its chroma 0.153 and its hue 339°. Its hue sits on the warm side of the wheel. The nearest named color is Light Plum (#9D5783), ΔE 0.046 away. White text reads best on it, at 5.16:1.
| Hue family | Pinks |
| Lightness | medium-dark (56%) |
| Chroma | vivid (0.153) |
| Temperature | warm |
| Nearest name | Light Plum (#9D5783) |
| Black text | 4.06:1 |
| White text | 5.16:1 |
Values
| HEX | #AA4990 |
| RGB | rgb(170, 73, 144) |
| HSL | hsl(316, 40%, 48%) |
| OKLCH | oklch(55.5% 0.153 339.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #AA4990 | 5.16:1 | AA | Lc -80.4 | Fine for body text |
| Black text on #AA4990 | 4.06:1 | AA large text | Lc 29.1 | Dividers and decoration only |
| #AA4990 text on white | 5.16:1 | AA | Lc 75.0 | Fine for body text |
| #AA4990 text on black | 4.06:1 | AA large text | Lc -26.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FAF3F7
oklch(97.1% 0.009 341.8)
-
Step 100
100
#F3E5EE
oklch(93.6% 0.019 338.7)
-
Step 200
200
#EBD0E1
oklch(88.5% 0.037 339.8)
-
Step 300
300
#DFB0CF
oklch(80.9% 0.068 339.2)
-
Step 400
400
#CE85B7
oklch(70.7% 0.11 339.3)
-
Step 500
500
#BF64A5
oklch(63% 0.141 339.1)
-
Step 600
600 (this color)
#AA4990
oklch(55.5% 0.153 339.1)
-
Step 700
700
#923A7B
oklch(49.1% 0.142 339)
-
Step 800
800
#773164
oklch(42.8% 0.117 339.2)
-
Step 900
900
#602C51
oklch(37.7% 0.091 339.5)
-
Step 950
950
#381A30
oklch(26.9% 0.058 338)
#AA4990 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4D6392 | 0.161 |
| Deuteranopia (no green cones) | #69738D | 0.144 |
| Tritanopia (no blue cones) | #B34C66 | 0.071 |
| Achromatopsia (no color) | #6D6D6D | 0.154 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #AA4990
#AA4990
oklch(55.5% 0.153 339.1)
- #008957
#008957
oklch(55.5% 0.128 159.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #AA4990, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Plum #9D5783 ΔE 0.046
- Light Eggplant #894585 ΔE 0.067
- Warm Purple #952E8F ΔE 0.072
- Purply #983FB2 ΔE 0.074
- Medium Violet Red #C71585 ΔE 0.077
- Light Burgundy #A8415B ΔE 0.080
- Dusky Purple #895B7B ΔE 0.081
- Dark Lilac #9C6DA5 ΔE 0.082
Use #AA4990 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.